Table of Content

Naturally Healthy Packaged Food in Australia
Euromonitor International
April 2020

List OF CONTENTS AND TABLES

HEADLINES
PROSPECTS
Pasta is strongest performer within NH high fibre food
NH nuts, seeds and trail mixes continues to benefit from healthy snacking trend
NH sour milk products records high growth, supporting digestive health
COMPETITIVE LANDSCAPE
Private label holds prominent position within naturally health packaged food
Smaller NH honey brands look to capitalise on negative publicity for Capilano
Australians remain loyal to local brands, particularly those supporting sustainable farming practices
CATEGORY DATA
Table 1 Sales of NH Packaged Food by Category: Value 2014-2019
Table 2 Sales of NH Packaged Food by Category: % Value Growth 2014-2019
Table 3 NBO Company Shares of NH Packaged Food: % Value 2015-2019
Table 4 LBN Brand Shares of NH Packaged Food: % Value 2016-2019
Table 5 Distribution of NH Packaged Food by Format: % Value 2014-2019
Table 6 Forecast Sales of NH Packaged Food by Category: Value 2019-2024
Table 7 Forecast Sales of NH Packaged Food by Category: % Value Growth 2019-2024
EXECUTIVE SUMMARY
Growing health consciousness increasingly influences consumer choices and purchasing decisions
Increasing importance of functional benefits as consumers embrace health and wellbeing trend
Major players commit to consumer drive to make healthier choices
Supermarkets the leading distribution channel for non-alcoholic drinks and packaged food
Growing embodiment of health and wellness
MARKET DATA
Table 8 Sales of Health and Wellness by Type: Value 2014-2019
Table 9 Sales of Health and Wellness by Type: % Value Growth 2014-2019
Table 10 Sales of Health and Wellness by Category: Value 2014-2019
Table 11 Sales of Health and Wellness by Category: % Value Growth 2014-2019
Table 12 Sales of Health and Wellness by Prime Positioning: Value 2014-2019
Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2014-2019
Table 14 NBO Company Shares of Health and Wellness: % Value 2015-2019
Table 15 LBN Brand Shares of Health and Wellness: % Value 2016-2019
Table 16 Distribution of Health and Wellness by Format: % Value 2014-2019
Table 17 Distribution of Health and Wellness by Format and Category: % Value 2019
Table 18 Forecast Sales of Health and Wellness by Type: Value 2019-2024
Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2019-2024
Table 20 Forecast Sales of Health and Wellness by Category: Value 2019-2024
Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2019-2024
Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2019-2024
Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2019-2024
SOURCES
Summary 1 Research Sources