Table of Content

Home Furnishings in Taiwan
Euromonitor International
April 2021

List OF CONTENTS AND TABLES

HOME FURNISHINGS IN TAIWAN
KEY DATA FINDINGS
2020 IMPACT
Unexpected upturn in real estate market in 2020 supports improving performance of home furnishings in 2020
Indoor furniture and home textiles benefit from upturn in real estate and longer time spent at home in Q1
IKEA further consolidates its leadership in 2020, popular for its one-stop shopping concept
RECOVERY AND OPPORTUNITIES
Further growth momentum predicted for home furnishings over the forecast period
Further penetration of e-commerce and crowdfunding to support local brands
Greater differentiation and innovation needed to stand out from the competition
CATEGORY DATA
Table 1 Sales of Home Furnishings by Category: Value 2015-2020
Table 2 Sales of Home Furnishings by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Home Furnishings: % Value 2016-2020
Table 4 LBN Brand Shares of Home Furnishings: % Value 2017-2020
Table 5 LBN Brand Shares of Light Sources: % Value 2017-2020
Table 6 Distribution of Home Furnishings by Format: % Value 2015-2020
Table 7 Forecast Sales of Home Furnishings by Category: Value 2020-2025
Table 8 Forecast Sales of Home Furnishings by Category: % Value Growth 2020-2025
HOME AND GARDEN IN TAIWAN
EXECUTIVE SUMMARY
COVID-19 impact on home and garden
COVID-19 country impact
Company response
Retailing shift
What next for home and garden?
MARKET DATA
Table 9 Sales of Home and Garden by Category: Value 2015-2020
Table 10 Sales of Home and Garden by Category: % Value Growth 2015-2020
Table 11 NBO Company Shares of Home and Garden: % Value 2016-2020
Table 12 LBN Brand Shares of Home and Garden: % Value 2017-2020
Table 13 Distribution of Home and Garden by Format: % Value 2015-2020
Table 14 Distribution of Home and Garden by Format and Category: % Value 2020
Table 15 Forecast Sales of Home and Garden by Category: Value 2020-2025
Table 16 Forecast Sales of Home and Garden by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources