Table of Content

Consumer Foodservice in Bulgaria
Euromonitor International
February 2023

List Of Contents And Tables

CONSUMER FOODSERVICE IN BULGARIA
EXECUTIVE SUMMARY
Consumer foodservice in 2022: The big picture
2022 key trends
Competitive landscape
Independent foodservice developments
What next for consumer foodservice?
MARKET DATA
Table 1 Units, Transactions and Value Sales in Consumer Foodservice 2017-2022
Table 2 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2017-2022
Table 3 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2022
Table 4 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2017-2022
Table 5 Sales in Consumer Foodservice by Eat-In vs Delivery and To-Go: % Foodservice Value 2017-2022
Table 6 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2017-2022
Table 7 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2022
Table 8 Sales in Consumer Foodservice by Online/Offline Ordering: % Foodservice Value 2017-2022
Table 9 Sales in Consumer Foodservice by Location: % Foodservice Value 2017-2022
Table 10 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2018-2022
Table 11 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2019-2022
Table 12 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2022
Table 13 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2022-2027
Table 14 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
LIMITED-SERVICE RESTAURANTS IN BULGARIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Sales recover to close to pre-pandemic levels as social distancing restrictions are lifted
Fish leads growth in limited service restaurants, followed by ice cream
Innovation the key to survival in an increasingly competitive channel
PROSPECTS AND OPPORTUNITIES
Further growth ahead for limited-service restaurants as the pace of life accelerates
Healthier options set to become more appealing, especially among younger consumers
Nordsee to continue expanding, underpinning growth in fish limited-service restaurants
CATEGORY DATA
Table 15 Limited-Service Restaurants by Category: Units/Outlets 2017-2022
Table 16 Sales in Limited-Service Restaurants by Category: Number of Transactions 2017-2022
Table 17 Sales in Limited-Service Restaurants by Category: Foodservice Value 2017-2022
Table 18 Limited-Service Restaurants by Category: % Units/Outlets Growth 2017-2022
Table 19 Sales in Limited-Service Restaurants by Category: % Transaction Growth 2017-2022
Table 20 Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2017-2022
Table 21 GBO Company Shares in Chained Limited-Service Restaurants: % Foodservice Value 2018-2022
Table 22 GBN Brand Shares in Chained Limited-Service Restaurants: % Foodservice Value 2019-2022
Table 23 Forecast Limited-Service Restaurants by Category: Units/Outlets 2022-2027
Table 24 Forecast Sales in Limited-Service Restaurants by Category: Number of Transactions 2022-2027
Table 25 Forecast Sales in Limited-Service Restaurants by Category: Foodservice Value 2022-2027
Table 26 Forecast Limited-Service Restaurants by Category: % Units/Outlets Growth 2022-2027
Table 27 Forecast Sales in Limited-Service Restaurants by Category: % Transaction Growth 2022-2027
Table 28 Forecast Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2022-2027
CAF?S/BARS IN BULGARIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Positive growth continues as Bulgarians return to socialising outside of the home
Chains outperform independent players due to their superior financial resources
Social media culture boosts the popularity of caf?s/bars among younger consumers
PROSPECTS AND OPPORTUNITIES
Chained players set to benefit the most from the strong growth slated for caf?s/bars
Innovation set to be crucial to the development of caf?s/bars over the forecast period
Chained specialist coffee and tea shops slated for particularly strong growth
CATEGORY DATA
Table 29 Caf?s/Bars by Category: Units/Outlets 2017-2022
Table 30 Sales in Caf?s/Bars by Category: Number of Transactions 2017-2022
Table 31 Sales in Caf?s/Bars by Category: Foodservice Value 2017-2022
Table 32 Caf?s/Bars by Category: % Units/Outlets Growth 2017-2022
Table 33 Sales in Caf?s/Bars by Category: % Transaction Growth 2017-2022
Table 34 Sales in Caf?s/Bars by Category: % Foodservice Value Growth 2017-2022
Table 35 GBO Company Shares in Chained Caf?s/Bars: % Foodservice Value 2018-2022
Table 36 GBN Brand Shares in Chained Caf?s/Bars: % Foodservice Value 2019-2022
Table 37 Forecast Caf?s/Bars by Category: Units/Outlets 2022-2027
Table 38 Forecast Sales in Caf?s/Bars by Category: Number of Transactions 2022-2027
Table 39 Forecast Sales in Caf?s/Bars by Category: Foodservice Value 2022-2027
Table 40 Forecast Caf?s/Bars by Category: % Units/Outlets Growth 2022-2027
Table 41 Forecast Sales in Caf?s/Bars by Category: % Transaction Growth 2022-2027
Table 42 Forecast Sales in Caf?s/Bars by Category: % Foodservice Value Growth 2022-2027
FULL-SERVICE RESTAURANTS IN BULGARIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Full-service restaurants gains further ground as Bulgarians return to dining out
High inflation and financial pressures present a less than entirely favourable scenario
The popularity of Asian cuisine continues to rise and spread throughout Bulgaria
PROSPECTS AND OPPORTUNITIES
Positive growth slated for full-service restaurants as consumers return to dining out
Health and wellness and sustainability set to become more influential
More adventurous concepts to come to the fore as consumers increasingly crave novelty
CATEGORY DATA
Table 43 Full-Service Restaurants by Category: Units/Outlets 2017-2022
Table 44 Sales in Full-Service Restaurants by Category: Number of Transactions 2017-2022
Table 45 Sales in Full-Service Restaurants by Category: Foodservice Value 2017-2022
Table 46 Full-Service Restaurants by Category: % Units/Outlets Growth 2017-2022
Table 47 Sales in Full-Service Restaurants by Category: % Transaction Growth 2017-2022
Table 48 Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2017-2022
Table 49 GBO Company Shares in Chained Full-Service Restaurants: % Foodservice Value 2018-2022
Table 50 GBN Brand Shares in Chained Full-Service Restaurants: % Foodservice Value 2019-2022
Table 51 Forecast Full-Service Restaurants by Category: Units/Outlets 2022-2027
Table 52 Forecast Sales in Full-Service Restaurants by Category: Number of Transactions 2022-2027
Table 53 Forecast Sales in Full-Service Restaurants by Category: Foodservice Value 2022-2027
Table 54 Forecast Full-Service Restaurants by Category: % Units/Outlets Growth 2022-2027
Table 55 Forecast Sales in Full-Service Restaurants by Category: % Transaction Growth 2022-2027
Table 56 Forecast Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2022-2027
SELF-SERVICE CAFETERIAS IN BULGARIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Limited opportunities in a small and underdeveloped consumer foodservice channel
BMS Bulgarska Kuhnya?s 21 outlets make it by far the channel?s biggest player
Targeting younger consumers presents opportunities for ambitious operators
PROSPECTS AND OPPORTUNITIES
A strong performance ahead as self-service cafeterias appeal to younger consumers
Many self-service cafeterias set to be modernised to appeal to a younger clientele
Chained players set to leverage key advantages to outperform independent rivals
CATEGORY DATA
Table 57 Self-Service Cafeterias: Units/Outlets 2017-2022
Table 58 Sales in Self-Service Cafeterias: Number of Transactions 2017-2022
Table 59 Sales in Self-Service Cafeterias: Foodservice Value 2017-2022
Table 60 Sales in Self-Service Cafeterias: % Units/Outlets Growth 2017-2022
Table 61 Sales in Self-Service Cafeterias: % Transaction Growth 2017-2022
Table 62 Sales in Self-Service Cafeterias: % Foodservice Value Growth 2017-2022
Table 63 GBO Company Shares in Chained Self-Service Cafeterias: % Foodservice Value 2018-2022
Table 64 GBN Brand Shares in Chained Self-Service Cafeterias: % Foodservice Value 2019-2022
Table 65 Forecast Self-Service Cafeterias: Units/Outlets 2022-2027
Table 66 Forecast Sales in Self-Service Cafeterias: Number of Transactions 2022-2027
Table 67 Forecast Sales in Self-Service Cafeterias: Foodservice Value 2022-2027
Table 68 Forecast Self-Service Cafeterias: % Units/Outlets Growth 2022-2027
Table 69 Forecast Sales in Self-Service Cafeterias: % Transaction Growth 2022-2027
Table 70 Forecast Sales in Self-Service Cafeterias: % Foodservice Value Growth 2022-2027
STREET STALLS/KIOSKS IN BULGARIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Sales boosted as Bulgarians socialise under the sky once more
Competition from other channels continues to suppress growth rates
Independent players dominate sales in a highly fragmented category
PROSPECTS AND OPPORTUNITIES
A moderate performance ahead for street stalls/kiosks over the forecast period
Competition from other consumer foodservice channels set to remain a drag on growth
High degree of fragmentation set to remain a major feature of street stalls/kiosks
CATEGORY DATA
Table 71 Street Stalls/Kiosks: Units/Outlets 2017-2022
Table 72 Sales in Street Stalls/Kiosks: Number of Transactions 2017-2022
Table 73 Sales in Street Stalls/Kiosks: Foodservice Value 2017-2022
Table 74 Street Stalls/Kiosks: % Units/Outlets Growth 2017-2022
Table 75 Sales in Street Stalls/Kiosks: % Transaction Growth 2017-2022
Table 76 Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2017-2022
Table 77 GBO Company Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2018-2022
Table 78 GBN Brand Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2019-2022
Table 79 Forecast Street Stalls/Kiosks: Units/Outlets 2022-2027
Table 80 Forecast Sales in Street Stalls/Kiosks: Number of Transactions 2022-2027
Table 81 Forecast Sales in Street Stalls/Kiosks: Foodservice Value 2022-2027
Table 82 Forecast Street Stalls/Kiosks: % Units/Outlets Growth 2022-2027
Table 83 Forecast Sales in Street Stalls/Kiosks: % Transaction Growth 2022-2027
Table 84 Forecast Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2022-2027
CONSUMER FOODSERVICE BY LOCATION IN BULGARIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Leisure locations registers strongest value growth as all locations gain huge ground
Consumer foodservice through retail benefits from the return to shopping in stores
Standalone locations remain dominant, with consumers often favouring unique outlets
PROSPECTS AND OPPORTUNITIES
The development of retail, leisure and travel infrastructure to create new opportunities
Development of inbound and domestic tourism to underpin growth in lodging locations
CATEGORY DATA
Table 85 Consumer Foodservice by Location: Units/Outlets 2017-2022
Table 86 Sales in Consumer Foodservice by Location: Number of Transactions 2017-2022
Table 87 Sales in Consumer Foodservice by Location: Foodservice Value 2017-2022
Table 88 Consumer Foodservice by Location: % Units/Outlets Growth 2017-2022
Table 89 Sales in Consumer Foodservice by Location: % Transaction Growth 2017-2022
Table 90 Sales in Consumer Foodservice by Location: % Foodservice Value Growth 2017-2022
Table 91 Consumer Foodservice through Standalone: Units/Outlets 2017-2022
Table 92 Sales in Consumer Foodservice through Standalone: Number of Transactions 2017-2022
Table 93 Sales in Consumer Foodservice through Standalone: Foodservice Value 2017-2022
Table 94 Consumer Foodservice through Standalone: % Units/Outlets Growth 2017-2022
Table 95 Sales in Consumer Foodservice through Standalone: % Transaction Growth 2017-2022
Table 96 Sales in Consumer Foodservice through Standalone: % Foodservice Value Growth 2017-2022
Table 97 Consumer Foodservice through Leisure: Units/Outlets 2017-2022
Table 98 Sales in Consumer Foodservice through Leisure: Number of Transactions 2017-2022
Table 99 Sales in Consumer Foodservice through Leisure: Foodservice Value 2017-2022
Table 100 Consumer Foodservice through Leisure: % Units/Outlets Growth 2017-2022
Table 101 Sales in Consumer Foodservice through Leisure: % Transaction Growth 2017-2022
Table 102 Sales in Consumer Foodservice through Leisure: % Foodservice Value Growth 2017-2022
Table 103 Consumer Foodservice through Retail: Units/Outlets 2017-2022
Table 104 Sales in Consumer Foodservice through Retail: Number of Transactions 2017-2022
Table 105 Sales in Consumer Foodservice through Retail: Foodservice Value 2017-2022
Table 106 Consumer Foodservice through Retail: % Units/Outlets Growth 2017-2022
Table 107 Sales in Consumer Foodservice through Retail: % Transaction Growth 2017-2022
Table 108 Sales in Consumer Foodservice through Retail: % Foodservice Value Growth 2017-2022
Table 109 Consumer Foodservice through Lodging: Units/Outlets 2017-2022
Table 110 Sales in Consumer Foodservice through Lodging: Number of Transactions 2017-2022
Table 111 Sales in Consumer Foodservice through Lodging: Foodservice Value 2017-2022
Table 112 Consumer Foodservice through Lodging: % Units/Outlets Growth 2017-2022
Table 113 Sales in Consumer Foodservice through Lodging: % Transaction Growth 2017-2022
Table 114 Sales in Consumer Foodservice through Lodging: % Foodservice Value Growth 2017-2022
Table 115 Consumer Foodservice through Travel: Units/Outlets 2017-2022
Table 116 Sales in Consumer Foodservice through Travel: Number of Transactions 2017-2022
Table 117 Sales in Consumer Foodservice through Travel: Foodservice Value 2017-2022
Table 118 Consumer Foodservice through Travel: % Units/Outlets Growth 2017-2022
Table 119 Sales in Consumer Foodservice through Travel: % Transaction Growth 2017-2022
Table 120 Sales in Consumer Foodservice through Travel: % Foodservice Value Growth 2017-2022
Table 121 Forecast Consumer Foodservice by Location: Units/Outlets 2022-2027
Table 122 Forecast Sales in Consumer Foodservice by Location: Number of Transactions 2022-2027
Table 123 Forecast Sales in Consumer Foodservice by Location: Foodservice Value 2022-2027
Table 124 Forecast Consumer Foodservice by Location: % Units/Outlets Growth 2022-2027
Table 125 Forecast Sales in Consumer Foodservice by Location: % Transaction Growth 2022-2027
Table 126 Forecast Sales in Consumer Foodservice by Location: % Foodservice Value Growth 2022-2027
Table 127 Forecast Consumer Foodservice through Standalone: Units/Outlets 2022-2027
Table 128 Forecast Sales in Consumer Foodservice through Standalone: Number of Transactions 2022-2027
Table 129 Forecast Sales in Consumer Foodservice through Standalone: Foodservice Value 2022-2027
Table 130 Forecast Consumer Foodservice through Standalone: % Units/Outlets Growth 2022-2027
Table 131 Forecast Sales in Consumer Foodservice through Standalone: % Transaction Growth 2022-2027
Table 132 Forecast Sales in Consumer Foodservice through Standalone: % Foodservice Value Growth 2022-2027
Table 133 Forecast Consumer Foodservice through Leisure: Units/Outlets 2022-2027
Table 134 Forecast Sales in Consumer Foodservice through Leisure: Number of Transactions 2022-2027
Table 135 Forecast Sales in Consumer Foodservice through Leisure: Foodservice Value 2022-2027
Table 136 Forecast Consumer Foodservice through Leisure: % Units/Outlets Growth 2022-2027
Table 137 Forecast Sales in Consumer Foodservice through Leisure: % Transaction Growth 2022-2027
Table 138 Forecast Sales in Consumer Foodservice through Leisure: % Foodservice Value Growth 2022-2027
Table 139 Forecast Consumer Foodservice through Retail: Units/Outlets 2022-2027
Table 140 Forecast Sales in Consumer Foodservice through Retail: Number of Transactions 2022-2027
Table 141 Forecast Sales in Consumer Foodservice through Retail: Foodservice Value 2022-2027
Table 142 Forecast Consumer Foodservice through Retail: % Units/Outlets Growth 2022-2027
Table 143 Forecast Sales in Consumer Foodservice through Retail: % Transaction Growth 2022-2027
Table 144 Forecast Sales in Consumer Foodservice through Retail: % Foodservice Value Growth 2022-2027
Table 145 Forecast Consumer Foodservice through Lodging: Units/Outlets 2022-2027
Table 146 Forecast Sales in Consumer Foodservice through Lodging: Number of Transactions 2022-2027
Table 147 Forecast Sales in Consumer Foodservice through Lodging: Foodservice Value 2022-2027
Table 148 Forecast Consumer Foodservice through Lodging: % Units/Outlets Growth 2022-2027
Table 149 Forecast Sales in Consumer Foodservice through Lodging: % Transaction Growth 2022-2027
Table 150 Forecast Sales in Consumer Foodservice through Lodging: % Foodservice Value Growth 2022-2027
Table 151 Forecast Consumer Foodservice through Travel: Units/Outlets 2022-2027
Table 152 Forecast Sales in Consumer Foodservice through Travel: Number of Transactions 2022-2027
Table 153 Forecast Sales in Consumer Foodservice through Travel: Foodservice Value 2022-2027
Table 154 Forecast Consumer Foodservice through Travel: % Units/Outlets Growth 2022-2027
Table 155 Forecast Sales in Consumer Foodservice through Travel: % Transaction Growth 2022-2027
Table 156 Forecast Sales in Consumer Foodservice through Travel: % Foodservice Value Growth 2022-2027