Table of Content

Better For You Beverages in Switzerland
Euromonitor International
March 2021

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
Sugar reduction remains a key focus for manufacturers
Positive motion towards supporting the introduction of sugar tax in Switzerland
RTD tea escapes need for reduced sugar label, but suffers as big players withdraw from the category
RECOVERY AND OPPORTUNITIES
Reduced sugar variants to continue to be a major focus as health trend continues to grow
Launches of energy drinks set to focus on reduced sugar
Modern grocery retailers control sales of BFY beverages, but e-commerce is growing
CATEGORY DATA
Table 1 Sales of BFY Beverages by Category: Value 2015-2020
Table 2 Sales of BFY Beverages by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of BFY Beverages: % Value 2016-2020
Table 4 LBN Brand Shares of BFY Beverages: % Value 2017-2020
Table 5 Distribution of BFY Beverages by Format: % Value 2015-2020
Table 6 Forecast Sales of BFY Beverages by Category: Value 2020-2025
Table 7 Forecast Sales of BFY Beverages by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on health and wellness
COVID-19 country impact
Company response
Retailing shift
Foodservice vs retail split
What next for health and wellness?
MARKET DATA
Table 8 Sales of Health and Wellness by Type: Value 2015-2020
Table 9 Sales of Health and Wellness by Type: % Value Growth 2015-2020
Table 10 Sales of Health and Wellness by Category: Value 2015-2020
Table 11 Sales of Health and Wellness by Category: % Value Growth 2015-2020
Table 12 Sales of Health and Wellness by Prime Positioning: Value 2015-2020
Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2015-2020
Table 14 NBO Company Shares of Health and Wellness: % Value 2016-2020
Table 15 LBN Brand Shares of Health and Wellness: % Value 2017-2020
Table 16 Distribution of Health and Wellness by Format: % Value 2015-2020
Table 17 Distribution of Health and Wellness by Format and Category: % Value 2020
Table 18 Forecast Sales of Health and Wellness by Type: Value 2020-2025
Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2020-2025
Table 20 Forecast Sales of Health and Wellness by Category: Value 2020-2025
Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2020-2025
Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2020-2025
Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources