Table of Content

Health and Wellness in China
Euromonitor International
January 2020

LIST OF CONTENTS AND TABLES

Executive Summary
Ongoing Focus on Health and Wellness
Better for You and Naturally Healthy Perform Well
Yili and Red Bull Remain Dominant in Hw
Internet Retailing and Convenience Stores the Most Dynamic Distribution Channels
Consumers, Manufacturers and the Government Working Towards A Common Goal
Market Data
Table 1 Sales of Health and Wellness by Type: Value 2014-2019
Table 2 Sales of Health and Wellness by Type: % Value Growth 2014-2019
Table 3 Sales of Health and Wellness by Category: Value 2014-2019
Table 4 Sales of Health and Wellness by Category: % Value Growth 2014-2019
Table 5 Sales of Health and Wellness by Prime Positioning: Value 2014-2019
Table 6 Sales of Health and Wellness by Prime Positioning: % Value Growth 2014-2019
Table 7 NBO Company Shares of Health and Wellness: % Value 2015-2019
Table 8 LBN Brand Shares of Health and Wellness: % Value 2016-2019
Table 9 Distribution of Health and Wellness by Format: % Value 2014-2019
Table 10 Distribution of Health and Wellness by Format and Category: % Value 2019
Table 11 Forecast Sales of Health and Wellness by Type: Value 2019-2024
Table 12 Forecast Sales of Health and Wellness by Type: % Value Growth 2019-2024
Table 13 Forecast Sales of Health and Wellness by Category: Value 2019-2024
Table 14 Forecast Sales of Health and Wellness by Category: % Value Growth 2019-2024
Table 15 Forecast Sales of Health and Wellness by Prime Positioning: Value 2019-2024
Table 16 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2019-2024
Sources
Summary 1 Research Sources
Headlines
Prospects
Growth of Bfy Reduced Sugar Beverages Driven by Increasing Health Awareness
National Health Education To Reduce Sugar Intake
Lack of Demand Restricts Development of Bfy Reduced Caffeine Beverages
Competitive Landscape
Ting Hsin International Group Maintains the Lead
Coca-Cola Fiber + Tops Reduced Sugar Carbonates at Launch
Reduced Sugar Fruit/vegetable Juice Becoming Increasingly Fragmented
Category Data
Table 17 Sales of BFY Beverages by Category: Value 2014-2019
Table 18 Sales of BFY Beverages by Category: % Value Growth 2014-2019
Table 19 NBO Company Shares of BFY Beverages: % Value 2015-2019
Table 20 LBN Brand Shares of BFY Beverages: % Value 2016-2019
Table 21 Distribution of BFY Beverages by Format: % Value 2014-2019
Table 22 Forecast Sales of BFY Beverages by Category: Value 2019-2024
Table 23 Forecast Sales of BFY Beverages by Category: % Value Growth 2019-2024
Headlines
Prospects
Bfy Packaged Food Well Positioned To Help Tackle Rising Rates of Obesity and Diabetes
Weight Conscious Consumers Look for Indulgence in Reduced Sugar Sweet Biscuits
China Developing A Taste for Yoghurt
Competitive Landscape
Dairy Giant Maintains Lead With Well-known Mengniu Brand
Bright Future in Healthier Options
Reduced Sugar Sweet Biscuits Influenced by Rise of Internet Retailing
Category Data
Table 24 Sales of BFY Packaged Food by Category: Value 2014-2019
Table 25 Sales of BFY Packaged Food by Category: % Value Growth 2014-2019
Table 26 NBO Company Shares of BFY Packaged Food: % Value 2015-2019
Table 27 LBN Brand Shares of BFY Packaged Food: % Value 2016-2019
Table 28 Distribution of BFY Packaged Food by Format: % Value 2014-2019
Table 29 Forecast Sales of BFY Packaged Food by Category: Value 2019-2024
Table 30 Forecast Sales of BFY Packaged Food by Category: % Value Growth 2019-2024
Headlines
Prospects
Ff Beverages Maintains Healthy Growth
Demanding Workload Drives Demand for Ff Energy Drinks
Booming Fitness Culture Supports Ff Beverages
Competitive Landscape
Red Bull Recovers From Trademark Dispute and Tcp Reacts With Red Bull Annaiji
Consumer Health Manufacturers Join the Competition
Sprite Fibre + Proves A Hit With Consumers
Category Data
Table 31 Sales of Fortified/Functional Beverages by Category: Value 2014-2019
Table 32 Sales of Fortified/Functional Beverages by Category: % Value Growth 2014-2019
Table 33 Key Functional Ingredients in Fortified/Functional Bottled Water: % Value 2014-2019
Table 34 Key Functional Ingredients in Fortified/Functional Non-Cola Carbonates: % Value 2014-2019
Table 35 Key Functional Ingredients in Fortified/Functional Juice Drinks (up to 24% juice): % Value 2014-2019
Table 36 Key Functional Ingredients in Fortified/Functional Nectars (25-99% juice): % Value 2014-2019
Table 37 NBO Company Shares of Fortified/Functional Beverages: % Value 2015-2019
Table 38 LBN Brand Shares of Fortified/Functional Beverages: % Value 2016-2019
Table 39 Distribution of Fortified/Functional Beverages by Format: % Value 2014-2019
Table 40 Forecast Sales of Fortified/Functional Beverages by Category: Value 2019-2024
Table 41 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2019-2024
Headlines
Prospects
Ff Milk Formula Remains Popular Despite Record Low Birth Rates
Ff Probiotic Yoghurt Sees Growing Competition As Demand Soars
China’s Booming Dairy Industry Results in Strong Gains for Ff Dairy
Competitive Landscape
Feihe Retains Lead Thanks To Success Within Ff Milk Formula
Chang Li Becomes Leader in Ff Yoghurt
Yili Investing in Health and Wellness
Category Data
Table 42 Sales of Fortified/Functional Packaged Food by Category: Value 2014-2019
Table 43 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2014-2019
Table 44 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Value 2014-2019
Table 45 Key Functional Ingredients in Fortified/Functional Bread: % Value 2014-2019
Table 46 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Value 2014-2019
Table 47 Key Functional Ingredients in Fortified/Functional Milk: % Value 2014-2019
Table 48 Key Functional Ingredients in Fortified/Functional Sweet Biscuits: % Value 2014-2019
Table 49 Sales of Fortified/Functional Yoghurt by Standard Fat vs Reduced Fat: % Value 2014-2019
Table 50 NBO Company Shares of Fortified/Functional Packaged Food: % Value 2015-2019
Table 51 LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2016-2019
Table 52 LBN Brand Shares of Fortified/Functional Bread: % Value 2016-2019
Table 53 Distribution of Fortified/Functional Packaged Food by Format: % Value 2014-2019
Table 54 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2019-2024
Table 55 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2019-2024
Headlines
Prospects
Lack of Awareness of Gluten Intolerance
China Set To Become World’s Largest Dairy Market But Lactose Intolerance Remains An Issue
Free From Meat Substitutes Benefits From Focus on Reducing Meat Consumption
Competitive Landscape
Growing Competition Puts Pressure on Yangyuan
Yili Maintains Dominance in Free From Lactose Milk and Enters Free From Dairy Milk
"artificial Meat" Gains Media Attention
Category Data
Table 56 Sales of Free From by Category: Value 2014-2019
Table 57 Sales of Free From by Category: % Value Growth 2014-2019
Table 58 NBO Company Shares of Free From: % Value 2015-2019
Table 59 LBN Brand Shares of Free From: % Value 2016-2019
Table 60 Distribution of Free From by Format: % Value 2014-2019
Table 61 Forecast Sales of Free From by Category: Value 2019-2024
Table 62 Forecast Sales of Free From by Category: % Value Growth 2019-2024
Headlines
Prospects
Naturally Healthy Beverages Remains the Largest Category in Health and Wellness
Nh 100% Wins Share Thanks To Natural Flavour and Healthier Image
Younger Generations Start To Enjoy Nh Tea
Competitive Landscape
Nongfu Spring Leads With Strong Position in Nh Bottled Water
Increased Competition in Nh Rtd Tea
Traditional Tea Manufacturers Attempt To Target Younger Generations
Category Data
Table 63 Sales of NH Beverages by Category: Value 2014-2019
Table 64 Sales of NH Beverages by Category: % Value Growth 2014-2019
Table 65 NBO Company Shares of NH Beverages: % Value 2015-2019
Table 66 LBN Brand Shares of NH Beverages: % Value 2016-2019
Table 67 Distribution of NH Beverages by Format: % Value 2014-2019
Table 68 Forecast Sales of NH Beverages by Category: Value 2019-2024
Table 69 Forecast Sales of NH Beverages by Category: % Value Growth 2019-2024
Headlines
Prospects
Fibre Key To A Healthy Diet
’daily Nuts’ A Healthy and Convenient Snacking Solution
Developing Taste for Olive Oil in China
Competitive Landscape
Three Squirrels Benefits From Wide Offer and Strong Branding
Hefei Huatai Food Co Ltd Switches Focus From Melon Seeds To Nuts
Leading Players Taking An Omnichannel Approach To Distribution
Category Data
Table 70 Sales of NH Packaged Food by Category: Value 2014-2019
Table 71 Sales of NH Packaged Food by Category: % Value Growth 2014-2019
Table 72 NBO Company Shares of NH Packaged Food: % Value 2015-2019
Table 73 LBN Brand Shares of NH Packaged Food: % Value 2016-2019
Table 74 Distribution of NH Packaged Food by Format: % Value 2014-2019
Table 75 Forecast Sales of NH Packaged Food by Category: Value 2019-2024
Table 76 Forecast Sales of NH Packaged Food by Category: % Value Growth 2019-2024
Headlines
Prospects
Consumer Awareness Around Organic Beverages Remains Limited
Costly Production and Strict Regulation Hampers Development of Organic Labels
Little Interest Expressed in Organic Fruit/vegetable Juice
Competitive Landscape
Competitive Landscape Remains Relatively Stable
Traditional Brands Look To Explore Organic Tea
Interest Grows in Organic Fruit/vegetable Juice
Category Data
Table 77 Sales of Organic Beverages by Category: Value 2014-2019
Table 78 Sales of Organic Beverages by Category: % Value Growth 2014-2019
Table 79 NBO Company Shares of Organic Beverages: % Value 2015-2019
Table 80 LBN Brand Shares of Organic Beverages: % Value 2016-2019
Table 81 Distribution of Organic Beverages by Format: % Value 2014-2019
Table 82 Forecast Sales of Organic Beverages by Category: Value 2019-2024
Table 83 Forecast Sales of Organic Beverages by Category: % Value Growth 2019-2024
Headlines
Prospects
Growing Supply and Demand for Fresh Milk Hurts Sales of Organic Milk
Leading Players Investing in the Potential of Organic Milk Formula
Internet Retailing Helps Drive Growth
Competitive Landscape
Mengniu Set To Acquire Australian Infant Nutrition Firm
Yili Launches New Organic Milk Formula
Eleva Retains the Lead With Trusted Range
Category Data
Table 84 Sales of Organic Packaged Food by Category: Value 2014-2019
Table 85 Sales of Organic Packaged Food by Category: % Value Growth 2014-2019
Table 86 NBO Company Shares of Organic Packaged Food: % Value 2015-2019
Table 87 LBN Brand Shares of Organic Packaged Food: % Value 2016-2019
Table 88 Distribution of Organic Packaged Food by Format: % Value 2014-2019
Table 89 Forecast Sales of Organic Packaged Food by Category: Value 2019-2024
Table 90 Forecast Sales of Organic Packaged Food by Category: % Value Growth 2019-2024