Table of Content


Fortified/functional Packaged Food in Mexico
Euromonitor International
February 2020

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Ff Dairy Is the Category Mainstay
Protein, Fibre and Probiotics Are Trending As Ff Ingredients
Convenience and Nutrition Propel Ff Prepared Baby Food
Competitive Landscape
Grupo Bimbo Is Significant in Overall Category Performance
Protein Enrichment Trend Reflected in Npd
Players Look To Communicate Better on and Off the Shelf
Category Data
Table 1 Sales of Fortified/Functional Packaged Food by Category: Value 2014-2019
Table 2 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2014-2019
Table 3 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Value 2014-2019
Table 4 Key Functional Ingredients in Fortified/Functional Bread: % Value 2014-2019
Table 5 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Value 2014-2019
Table 6 Key Functional Ingredients in Fortified/Functional Milk: % Value 2014-2019
Table 7 Key Functional Ingredients in Fortified/Functional Sweet Biscuits: % Value 2014-2019
Table 8 Sales of Fortified/Functional Yoghurt by Standard Fat vs Reduced Fat: % Value 2014-2019
Table 9 NBO Company Shares of Fortified/Functional Packaged Food: % Value 2015-2019
Table 10 LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2016-2019
Table 11 LBN Brand Shares of Fortified/Functional Bread: % Value 2016-2019
Table 12 Distribution of Fortified/Functional Packaged Food by Format: % Value 2014-2019
Table 13 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2019-2024
Table 14 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2019-2024
Executive Summary
Mexico’s Embracing of Health Trend Fuels High Value Growth, Though Struggling Economy and High Prices Limit Performances
Consumers Are Still Not Sweet on Artificial Sugar Substitutes
With Health-consciousness Rising, More Consumers Scrutinise Product Claims
the Development of Modern Channels Drives Greater Product Exposure
Hw Products Will Be Seen More Often As More Mexicans Invest in Their Health
Market Data
Table 15 Sales of Health and Wellness by Type: Value 2014-2019
Table 16 Sales of Health and Wellness by Type: % Value Growth 2014-2019
Table 17 Sales of Health and Wellness by Category: Value 2014-2019
Table 18 Sales of Health and Wellness by Category: % Value Growth 2014-2019
Table 19 Sales of Health and Wellness by Prime Positioning: Value 2014-2019
Table 20 Sales of Health and Wellness by Prime Positioning: % Value Growth 2014-2019
Table 21 NBO Company Shares of Health and Wellness: % Value 2015-2019
Table 22 LBN Brand Shares of Health and Wellness: % Value 2016-2019
Table 23 Distribution of Health and Wellness by Format: % Value 2014-2019
Table 24 Distribution of Health and Wellness by Format and Category: % Value 2019
Table 25 Forecast Sales of Health and Wellness by Type: Value 2019-2024
Table 26 Forecast Sales of Health and Wellness by Type: % Value Growth 2019-2024
Table 27 Forecast Sales of Health and Wellness by Category: Value 2019-2024
Table 28 Forecast Sales of Health and Wellness by Category: % Value Growth 2019-2024
Table 29 Forecast Sales of Health and Wellness by Prime Positioning: Value 2019-2024
Table 30 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2019-2024
Sources
Summary 1 Research Sources