Table of Content

Fortified/functional Packaged Food in Brazil
Euromonitor International
February 2020

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Demanding Consumers and Holistic View About Food and Nutrition Restrict Growth of Fortified/functional
Fortified/functional To Fight "hidden Hunger"
High-protein Portable Nutrition To Meet Consumers’ Demands for Health and Convenience
Competitive Landscape
in A Competitive Environment, Nestl? and Danone Maintain Growth Through Innovation
Probiotics Rising To Promote Better Gut Health
Sports Nutrition Brand Integralm?dica Offers Protein Bars for A Diverse Range of Consumers
Category Data
Table 1 Sales of Fortified/Functional Packaged Food by Category: Value 2014-2019
Table 2 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2014-2019
Table 3 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Value 2014-2019
Table 4 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Value 2014-2019
Table 5 Key Functional Ingredients in Fortified/Functional Milk: % Value 2014-2019
Table 6 Key Functional Ingredients in Fortified/Functional Sweet Biscuits: % Value 2014-2019
Table 7 Sales of Fortified/Functional Yoghurt by Standard Fat vs Reduced Fat: % Value 2014-2019
Table 8 NBO Company Shares of Fortified/Functional Packaged Food: % Value 2015-2019
Table 9 LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2016-2019
Table 10 Distribution of Fortified/Functional Packaged Food by Format: % Value 2014-2019
Table 11 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2019-2024
Table 12 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2019-2024
Executive Summary
Health and Wellness Products Continue To Grow, Fuelled by Economic Recovery
They Want It All: Consumers Increasingly Prioritise Products With Multiple Benefits
Multinationals Continue To Lead Health Market in Brazil
Supermarkets and Hypermarkets Continue To Dominate Health and Wellness Sales
Flexibility: Adapting Habits and Pursuing A Balanced Lifestyle
Market Data
Table 13 Sales of Health and Wellness by Type: Value 2014-2019
Table 14 Sales of Health and Wellness by Type: % Value Growth 2014-2019
Table 15 Sales of Health and Wellness by Category: Value 2014-2019
Table 16 Sales of Health and Wellness by Category: % Value Growth 2014-2019
Table 17 Sales of Health and Wellness by Prime Positioning: Value 2014-2019
Table 18 Sales of Health and Wellness by Prime Positioning: % Value Growth 2014-2019
Table 19 NBO Company Shares of Health and Wellness: % Value 2015-2019
Table 20 LBN Brand Shares of Health and Wellness: % Value 2016-2019
Table 21 Distribution of Health and Wellness by Format: % Value 2014-2019
Table 22 Distribution of Health and Wellness by Format and Category: % Value 2019
Table 23 Forecast Sales of Health and Wellness by Type: Value 2019-2024
Table 24 Forecast Sales of Health and Wellness by Type: % Value Growth 2019-2024
Table 25 Forecast Sales of Health and Wellness by Category: Value 2019-2024
Table 26 Forecast Sales of Health and Wellness by Category: % Value Growth 2019-2024
Table 27 Forecast Sales of Health and Wellness by Prime Positioning: Value 2019-2024
Table 28 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2019-2024
Sources
Summary 1 Research Sources