Table of Content

Fortified/functional Beverages in Mexico
Euromonitor International
February 2020

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Price-competitiveness With Regular Equivalents A Strong Advantage
Ff Brands Capitalise on Rises in Health-consciousness and Income
Ff Beverages With Vitamins and Energy-boosting Ingredients Are Popular
Competitive Landscape
Coca-Cola Thrives on A Sporty Appeal in Ff Beverages
Qualamex Is Playing A Key Role in Popularising Ff Energy Drinks
Category Data
Table 1 Sales of Fortified/Functional Beverages by Category: Value 2014-2019
Table 2 Sales of Fortified/Functional Beverages by Category: % Value Growth 2014-2019
Table 3 Key Functional Ingredients in Fortified/Functional Bottled Water: % Value 2014-2019
Table 4 Key Functional Ingredients in Fortified/Functional Juice Drinks (up to 24% juice): % Value 2014-2019
Table 5 Key Functional Ingredients in Fortified/Functional Nectars (25-99% juice): % Value 2014-2019
Table 6 NBO Company Shares of Fortified/Functional Beverages: % Value 2015-2019
Table 7 LBN Brand Shares of Fortified/Functional Beverages: % Value 2016-2019
Table 8 Distribution of Fortified/Functional Beverages by Format: % Value 2014-2019
Table 9 Forecast Sales of Fortified/Functional Beverages by Category: Value 2019-2024
Table 10 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2019-2024
Executive Summary
Mexico’s Embracing of Health Trend Fuels High Value Growth, Though Struggling Economy and High Prices Limit Performances
Consumers Are Still Not Sweet on Artificial Sugar Substitutes
With Health-consciousness Rising, More Consumers Scrutinise Product Claims
the Development of Modern Channels Drives Greater Product Exposure
Hw Products Will Be Seen More Often As More Mexicans Invest in Their Health
Market Data
Table 11 Sales of Health and Wellness by Type: Value 2014-2019
Table 12 Sales of Health and Wellness by Type: % Value Growth 2014-2019
Table 13 Sales of Health and Wellness by Category: Value 2014-2019
Table 14 Sales of Health and Wellness by Category: % Value Growth 2014-2019
Table 15 Sales of Health and Wellness by Prime Positioning: Value 2014-2019
Table 16 Sales of Health and Wellness by Prime Positioning: % Value Growth 2014-2019
Table 17 NBO Company Shares of Health and Wellness: % Value 2015-2019
Table 18 LBN Brand Shares of Health and Wellness: % Value 2016-2019
Table 19 Distribution of Health and Wellness by Format: % Value 2014-2019
Table 20 Distribution of Health and Wellness by Format and Category: % Value 2019
Table 21 Forecast Sales of Health and Wellness by Type: Value 2019-2024
Table 22 Forecast Sales of Health and Wellness by Type: % Value Growth 2019-2024
Table 23 Forecast Sales of Health and Wellness by Category: Value 2019-2024
Table 24 Forecast Sales of Health and Wellness by Category: % Value Growth 2019-2024
Table 25 Forecast Sales of Health and Wellness by Prime Positioning: Value 2019-2024
Table 26 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2019-2024
Sources
Summary 1 Research Sources