Table of Content

Oral Care in Guatemala
Euromonitor International
June 2022

List Of Contents And Tables

ORAL CARE IN GUATEMALA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Oral care struggles as price-sensitive consumers prioritise food and home care products during the pandemic
Oral care heavily discounted in the modern channel, but traditional grocery retailers lead sales
Colgate-Palmolive dominates with its long-standing and trusted global brand, Colgate
PROSPECTS AND OPPORTUNITIES
Specialist categories expected to bounce back
Oral care growth supported by PR and educational campaigns
Natural, eco-friendly trend growing in oral care
CATEGORY DATA
Table 1 Sales of Oral Care by Category: Value 2016-2021
Table 2 Sales of Oral Care by Category: % Value Growth 2016-2021
Table 3 Sales of Toothbrushes by Category: Value 2016-2021
Table 4 Sales of Toothbrushes by Category: % Value Growth 2016-2021
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2017-2021
Table 6 NBO Company Shares of Oral Care: % Value 2017-2021
Table 7 LBN Brand Shares of Oral Care: % Value 2018-2021
Table 8 Forecast Sales of Oral Care by Category: Value 2021-2026
Table 9 Forecast Sales of Oral Care by Category: % Value Growth 2021-2026
Table 10 Forecast Sales of Toothbrushes by Category: Value 2021-2026
Table 11 Forecast Sales of Toothbrushes by Category: % Value Growth 2021-2026
BEAUTY AND PERSONAL CARE IN GUATEMALA
EXECUTIVE SUMMARY
Beauty and personal care in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2017-2021
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2017-2021
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2018-2021
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2016-2021
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2016-2021
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2021
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2021-2026
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources