Table of Content

Hair Care in Cameroon
Euromonitor International
September 2020

List OF CONTENTS AND TABLES

HEADLINES
PRE-COVID-19 PERFORMANCE
Increasingly sophisticated consumers drive sales, with natural hair care products seeing rising demand
Players continue to use celebrity endorsements for their products
International brands continue to lead hair care
2020 AND BEYOND
COVID-19 impact
Affected products within hair care
Recovery and opportunities
CATEGORY DATA
Table 1 Sales of Hair Care by Category: Value 2014-2019
Table 2 Sales of Hair Care by Category: % Value Growth 2014-2019
Table 3 Sales of Hair Care by Premium vs Mass: % Value 2014-2019
Table 4 NBO Company Shares of Hair Care: % Value 2015-2019
Table 5 LBN Brand Shares of Hair Care: % Value 2016-2019
Table 6 LBN Brand Shares of Premium Hair Care: % Value 2016-2019
Table 7 Forecast Sales of Hair Care by Category: Value 2019-2024
Table 8 Forecast Sales of Hair Care by Category: % Value Growth 2019-2024
Table 9 Forecast Sales of Hair Care by Premium vs Mass: % Value 2019-2024
EXECUTIVE SUMMARY
COVID-19 impact on beauty and personal care
COVID-19 country impact
Changing distribution landscape reflects the increasing importance of beauty and personal care
Leading player Les Laboratoires Biopharma increases its share in 2019
Growth will start strengthening again from 2021
MARKET DATA
Table 10 Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2016-2019
Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2014-2019
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2014-2019
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2019
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources