Table of Content

Colour Cosmetics in Georgia
Euromonitor International
May 2021

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
Home seclusion and mask wearing dwindled the need to use colour cosmetics in 2020
Local currency devaluation increased prices
Players were not ready for a shift to e-commerce
RECOVERY AND OPPORTUNITIES
Gradual recovery expected in the forecast period as consumers remain wary of their spending patterns
Currency devaluation will continue impacting colour cosmetics
Share of e-commerce set to strengthen
CATEGORY DATA
Table 1 Sales of Colour Cosmetics by Category: Value 2015-2020
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2015-2020
Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2015-2020
Table 4 NBO Company Shares of Colour Cosmetics: % Value 2016-2020
Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2017-2020
Table 6 LBN Brand Shares of Premium Colour Cosmetics: % Value 2017-2020
Table 7 Forecast Sales of Colour Cosmetics by Category: Value 2020-2025
Table 8 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2020-2025
Table 9 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on beauty and personal care
COVID-19 country impact
Company response
Retailing shift
What next for beauty and personal care?
MARKET DATA
Table 10 Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources