Table of Content

Baby and Child-Specific Products in China
Euromonitor International
July 2020

List OF CONTENTS AND TABLES

HEADLINES
PRE-COVID-19 PERFORMANCE
Parents from lower-tier cities contribute to the boom in sales
Aveeno on the rise as consumers invest in baby and child-specific toiletries
Natural and scientifically-prove claims prove popular with parents
2020 AND BEYOND
COVID-19 impact
Affected products within baby and child-specific products
Recovery and opportunities
CATEGORY DATA
Table 1 Sales of Baby and Child-specific Products by Category: Value 2014-2019
Table 2 Sales of Baby and Child-specific Products by Category: % Value Growth 2014-2019
Table 3 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2014-2019
Table 4 NBO Company Shares of Baby and Child-specific Products: % Value 2015-2019
Table 5 LBN Brand Shares of Baby and Child-specific Products: % Value 2016-2019
Table 6 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2016-2019
Table 7 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2016-2019
Table 8 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2016-2019
Table 9 Forecast Sales of Baby and Child-specific Products by Category: Value 2019-2024
Table 10 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2019-2024
Table 11 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2019-2024
EXECUTIVE SUMMARY
COVID-19 impact on beauty and personal care
COVID-19 country impact
E-commerce a key driver of growth in beauty and personal care in 2019
Competitive landscape intensifies as domestic players make significant inroads
A young and engaged audience offers strong potential for the future of beauty and personal care in China
CHART 1 Beauty and Personal Care Value Sales Growth Scenarios: 2017-2024
CHART 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2016-2024
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2016-2019
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2014-2019
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2014-2019
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2019
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources