Table of Content

Retail Tissue in Brazil
Euromonitor International
March 2022

List Of Contents And Tables

RETAIL TISSUE IN BRAZIL
KEY DATA FINDINGS
2021 DEVELOPMENTS
Performance reflects lower at-home demand
Supply chain disruptions have local effects
Consolidation trend in the category
PROSPECTS AND OPPORTUNITIES
Channel dynamics reflect the economic environment
Premium launches within toilet paper
Direct-to-consumer channels demonstrate the retail shift
CATEGORY DATA
Table 1 Retail Sales of Tissue by Category: Value 2016-2021
Table 2 Retail Sales of Tissue by Category: % Value Growth 2016-2021
Table 3 NBO Company Shares of Retail Tissue: % Value 2017-2021
Table 4 LBN Brand Shares of Retail Tissue: % Value 2018-2021
Table 5 Forecast Retail Sales of Tissue by Category: Value 2021-2026
Table 6 Forecast Retail Sales of Tissue by Category: % Value Growth 2021-2026
CHART 1 Retail Tissue and Hygiene Value Sales Growth Scenarios: 2019-2026
CHART 2 Retail Tissue and Hygiene Impact of Drivers on Value Sales: 2019-2026
TISSUE AND HYGIENE IN BRAZIL
EXECUTIVE SUMMARY
Tissue and hygiene in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for tissue and hygiene?
MARKET INDICATORS
Table 7 Birth Rates 2016-2021
Table 8 Infant Population 2016-2021
Table 9 Female Population by Age 2016-2021
Table 10 Total Population by Age 2016-2021
Table 11 Households 2016-2021
Table 12 Forecast Infant Population 2021-2026
Table 13 Forecast Female Population by Age 2021-2026
Table 14 Forecast Total Population by Age 2021-2026
Table 15 Forecast Households 2021-2026
MARKET DATA
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2016-2021
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2016-2021
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2017-2021
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2018-2021
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2016-2021
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2016-2021
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2021
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2021-2026
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources