Table of Content

Sportswear in Denmark
Euromonitor International
March 2022

List Of Contents And Tables

SPORTSWEAR IN DENMARK
KEY DATA FINDINGS
2021 DEVELOPMENTS
Health and fitness trend leads to rise in demand during 2021
Nike, adidas and hummel remain top players in 2021 despite losing value share
E-commerce sales remain strong due to more COVID-19 waves in 2021
PROSPECTS AND OPPORTUNITIES
Health and fitness trend set to support sales growth during the forecast period
More Danes likely to become physically active during the forecast period
Sales expected to benefit from more consumers turning to e-commerce during the forecast period
CATEGORY DATA
Table 1 Sales of Sportswear by Category: Value 2016-2021
Table 2 Sales of Sportswear by Category: % Value Growth 2016-2021
Table 3 NBO Company Shares of Sportswear: % Value 2017-2021
Table 4 LBN Brand Shares of Sportswear: % Value 2018-2021
Table 5 Distribution of Sportswear by Format: % Value 2016-2021
Table 6 Forecast Sales of Sportswear by Category: Value 2021-2026
Table 7 Forecast Sales of Sportswear by Category: % Value Growth 2021-2026
APPAREL AND FOOTWEAR IN DENMARK
EXECUTIVE SUMMARY
Apparel and footwear in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
MARKET DATA
Table 8 Sales of Apparel and Footwear by Category: Volume 2016-2021
Table 9 Sales of Apparel and Footwear by Category: Value 2016-2021
Table 10 Sales of Apparel and Footwear by Category: % Volume Growth 2016-2021
Table 11 Sales of Apparel and Footwear by Category: % Value Growth 2016-2021
Table 12 NBO Company Shares of Apparel and Footwear: % Value 2017-2021
Table 13 LBN Brand Shares of Apparel and Footwear: % Value 2018-2021
Table 14 Distribution of Apparel and Footwear by Format: % Value 2016-2021
Table 15 Distribution of Apparel and Footwear by Format and Category: % Value 2021
Table 16 Forecast Sales of Apparel and Footwear by Category: Volume 2021-2026
Table 17 Forecast Sales of Apparel and Footwear by Category: Value 2021-2026
Table 18 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2021-2026
Table 19 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources