Table of Content

Womenswear in Morocco
Euromonitor International
March 2022

List Of Contents And Tables

WOMENSWEAR IN MOROCCO
KEY DATA FINDINGS
2021 DEVELOPMENTS
Steps towards recovery begin in 2021
Made in Morocco policy favours domestic production while negatively affecting imported womenswear
Benefiting from a favourable price-to-quality ratio, LC Waikiki continues to lead womenswear in 2021
PROSPECTS AND OPPORTUNITIES
As social conditions return to normal, demand for womenswear will increase
Economic growth to support higher expenditure on womenswear
E-commerce retailers to continue to win consumers from store-based chains
CATEGORY DATA
Table 1 Sales of Womenswear by Category: Volume 2016-2021
Table 2 Sales of Womenswear by Category: Value 2016-2021
Table 3 Sales of Womenswear by Category: % Volume Growth 2016-2021
Table 4 Sales of Womenswear by Category: % Value Growth 2016-2021
Table 5 NBO Company Shares of Womenswear: % Value 2017-2021
Table 6 LBN Brand Shares of Womenswear: % Value 2018-2021
Table 7 NBO Company Shares of Women’s Nightwear: % Value 2017-2021
Table 8 LBN Brand Shares of Women’s Nightwear: % Value 2018-2021
Table 9 NBO Company Shares of Women’s Outerwear: % Value 2017-2021
Table 10 LBN Brand Shares of Women’s Outerwear: % Value 2018-2021
Table 11 NBO Company Shares of Women’s Swimwear: % Value 2017-2021
Table 12 LBN Brand Shares of Women’s Swimwear: % Value 2018-2021
Table 13 NBO Company Shares of Women’s Underwear: % Value 2017-2021
Table 14 LBN Brand Shares of Women’s Underwear: % Value 2018-2021
Table 15 Forecast Sales of Womenswear by Category: Volume 2021-2026
Table 16 Forecast Sales of Womenswear by Category: Value 2021-2026
Table 17 Forecast Sales of Womenswear by Category: % Volume Growth 2021-2026
Table 18 Forecast Sales of Womenswear by Category: % Value Growth 2021-2026
APPAREL AND FOOTWEAR IN MOROCCO
EXECUTIVE SUMMARY
Apparel and footwear in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
MARKET DATA
Table 19 Sales of Apparel and Footwear by Category: Volume 2016-2021
Table 20 Sales of Apparel and Footwear by Category: Value 2016-2021
Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2016-2021
Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2016-2021
Table 23 NBO Company Shares of Apparel and Footwear: % Value 2017-2021
Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2018-2021
Table 25 Distribution of Apparel and Footwear by Format: % Value 2016-2021
Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2021
Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2021-2026
Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2021-2026
Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2021-2026
Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources