Table of Content

Menswear in Vietnam
Euromonitor International
January 2023

List Of Contents And Tables

MENSWEAR IN VIETNAM
KEY DATA FINDINGS
2022 DEVELOPMENTS
High quality and innovative materials are the trends driving menswear
Menswear rebounds robustly in line with the reopening of society after the pandemic era
E-commerce and social media platforms become key to reaching consumers
PROSPECTS AND OPPORTUNITIES
Ongoing positive growth to continue, albeit at slower rates than seen during the 2022 rebound
Ongoing price-sensitivity means mass brands and unbranded products will be more popular than premium brands
Ongoing demand for functional materials, with local players leading the charge
CATEGORY DATA
Table 1 Sales of Menswear by Category: Volume 2017-2022
Table 2 Sales of Menswear by Category: Value 2017-2022
Table 3 Sales of Menswear by Category: % Volume Growth 2017-2022
Table 4 Sales of Menswear by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Menswear: % Value 2018-2022
Table 6 LBN Brand Shares of Menswear: % Value 2019-2022
Table 7 NBO Company Shares of Men’s Nightwear: % Value 2018-2022
Table 8 LBN Brand Shares of Men’s Nightwear: % Value 2019-2022
Table 9 NBO Company Shares of Men’s Outerwear: % Value 2018-2022
Table 10 LBN Brand Shares of Men’s Outerwear: % Value 2019-2022
Table 11 NBO Company Shares of Men’s Swimwear: % Value 2018-2022
Table 12 LBN Brand Shares of Men’s Swimwear: % Value 2019-2022
Table 13 NBO Company Shares of Men’s Underwear: % Value 2018-2022
Table 14 LBN Brand Shares of Men’s Underwear: % Value 2019-2022
Table 15 Forecast Sales of Menswear by Category: Volume 2022-2027
Table 16 Forecast Sales of Menswear by Category: Value 2022-2027
Table 17 Forecast Sales of Menswear by Category: % Volume Growth 2022-2027
Table 18 Forecast Sales of Menswear by Category: % Value Growth 2022-2027
APPAREL AND FOOTWEAR IN VIETNAM
EXECUTIVE SUMMARY
Apparel and footwear in 2022: The big picture
2022 key trends
Competitive landscape
Retail developments
What next for apparel and footwear?
MARKET DATA
Table 19 Sales of Apparel and Footwear by Category: Volume 2017-2022
Table 20 Sales of Apparel and Footwear by Category: Value 2017-2022
Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2017-2022
Table 23 NBO Company Shares of Apparel and Footwear: % Value 2018-2022
Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2019-2022
Table 25 Distribution of Apparel and Footwear by Format: % Value 2017-2022
Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2022
Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2022-2027
Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2022-2027
Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2022-2027
Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources