Table of Content

Away-From-Home Tissue and Hygiene in Belarus
Euromonitor International
March 2021

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
Fear of COVID-19 and fewer tourists contribute to decline in AFH tissue
Few AFH hygiene products are provided by the state, thus little impact from COVID-19 is seen
Institutional channels are price-focused leading local players to dominate
RECOVERY AND OPPORTUNITIES
Continued struggles expected in the first half of 2021
Longer-term impact from economic and political situation and lack of tourism
Toilet paper will continue to dominate
CATEGORY DATA
Table 1 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2015-2020
Table 2 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2015-2020
Table 3 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2015-2020
Table 4 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2020
Table 5 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: Value 2020-2025
Table 6 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on tissue and hygiene
COVID-19 country impact
Company response
Retailing shift
What next for tissue and hygiene?
MARKET INDICATORS
Table 7 Birth Rates 2015-2020
Table 8 Infant Population 2015-2020
Table 9 Female Population by Age 2015-2020
Table 10 Total Population by Age 2015-2020
Table 11 Households 2015-2020
Table 12 Forecast Infant Population 2020-2025
Table 13 Forecast Female Population by Age 2020-2025
Table 14 Forecast Total Population by Age 2020-2025
Table 15 Forecast Households 2020-2025
MARKET DATA
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2016-2020
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2017-2020
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2015-2020
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2015-2020
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2020
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2020-2025
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources