Table of Content

Packaging Industry in Turkey
Euromonitor International
December 2020

List OF CONTENTS AND TABLES

EXECUTIVE SUMMARY
COVID-19 impact on packaging
COVID-19 country impact
Folding cartons prove popular due to low-cost but high-quality image in food packaging in 2019
Design differentiates soft drinks in non-alcoholic drinks packaging in 2019, while tea contributes to rising popularity of folding cartons
Demand for low-cost wine benefits larger bottles and metal screw closures in alcoholic drinks packaging in 2019
Small packs hold big appeal on several levels in beauty and personal care packaging in 2019
Rise in PET in home care packaging boosts use of shrink sleeve labelling in 2019
PACKAGING LEGISLATION
Regulations on food contact materials align Turkish requirements with EU standards
Label claims must not mislead
Unsupported free-from claims crossed of labels in beauty and personal care packaging
RECYCLING AND THE ENVIRONMENT
Beauty and personal care players shift towards sustainable alternatives
Turkey seeks to end status as EU’s rubbish dump
First Lady’s zero waste scheme proves effective in raising awareness and changing habits