Table of Content

Tissue and Hygiene in Algeria
Euromonitor International
March 2021

List OF CONTENTS AND TABLES

EXECUTIVE SUMMARY
COVID-19 impact on tissue and hygiene
COVID-19 country impact
Company response
Retailing shift
What next for tissue and hygiene?
MARKET INDICATORS
Table 1 Birth Rates 2015-2020
Table 2 Infant Population 2015-2020
Table 3 Female Population by Age 2015-2020
Table 4 Total Population by Age 2015-2020
Table 5 Households 2015-2020
Table 6 Forecast Infant Population 2020-2025
Table 7 Forecast Female Population by Age 2020-2025
Table 8 Forecast Total Population by Age 2020-2025
Table 9 Forecast Households 2020-2025
MARKET DATA
Table 10 Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
Table 11 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Table 12 NBO Company Shares of Retail Tissue and Hygiene: % Value 2016-2020
Table 13 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2017-2020
Table 14 Distribution of Retail Tissue and Hygiene by Format: % Value 2015-2020
Table 15 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2020
Table 16 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2020-2025
Table 17 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources
KEY DATA FINDINGS
2020 IMPACT
Lower value growth in Q3 and Q4 as many women lose jobs and downgrade spend on sanitary protection
Price and availability factors see move towards local and economy brands
Lifestyle and demographic trends boost demand for specialised sanitary protection
RECOVERY AND OPPORTUNITIES
Lower disposable incomes benefit local brands
Increasing participation of women in workforce leads to increased demand for modern sanitary protection
Thin towels, panty liners and tampons gain value share
CATEGORY DATA
Table 18 Retail Sales of Sanitary Protection by Category: Value 2015-2020
Table 19 Retail Sales of Sanitary Protection by Category: % Value Growth 2015-2020
Table 20 NBO Company Shares of Retail Sanitary Protection: % Value 2016-2020
Table 21 LBN Brand Shares of Retail Sanitary Protection: % Value 2017-2020
Table 22 Forecast Retail Sales of Sanitary Protection by Category: Value 2020-2025
Table 23 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2020-2025
KEY DATA FINDINGS
2020 IMPACT
With parents stuck at home, there is more time for potty training
Top brands perform strongly
Landscape far from mature, with poverty continuing to thwart value sales
RECOVERY AND OPPORTUNITIES
Lower disposable incomes dampen value sales
Young mothers’ increasing participation in workforce drives value sales
Slower growth in birth rate over forecast period
CATEGORY DATA
Table 24 Retail Sales of Nappies/Diapers/Pants by Category: Value 2015-2020
Table 25 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2015-2020
Table 26 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2016-2020
Table 27 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2017-2020
Table 28 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2020-2025
Table 29 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2020-2025
KEY DATA FINDINGS
2020 IMPACT
Disruptions to supply, especially for imported brands
Faderco leverages high brand loyalty and restraints on imports to extend lead
Rising prices hinder wider take up of retail adult incontinence products
RECOVERY AND OPPORTUNITIES
An element of trading down due to lower disposable incomes
Slowly ageing population drives value sales
Social and cultural taboo limits expansion
CATEGORY DATA
Table 30 Sales of Retail Adult Incontinence by Category: Value 2015-2020
Table 31 Sales of Retail Adult Incontinence by Category: % Value Growth 2015-2020
Table 32 NBO Company Shares of Retail Adult Incontinence: % Value 2016-2020
Table 33 LBN Brand Shares of Retail Adult Incontinence: % Value 2017-2020
Table 34 Forecast Sales of Retail Adult Incontinence by Category: Value 2020-2025
Table 35 Forecast Sales of Retail Adult Incontinence by Category: % Value Growth 2020-2025
KEY DATA FINDINGS
2020 IMPACT
COVID-19 entices new consumer cohort to buy wipes
Local player, Hygienix, maintains tight hold on wipes
Affected products within wipes
RECOVERY AND OPPORTUNITIES
Lower growth than over review period, due to growing maturity
Baby wipes continue to drive value growth
Widening of product area
CATEGORY DATA
Table 36 Retail Sales of Wipes by Category: Value 2015-2020
Table 37 Retail Sales of Wipes by Category: % Value Growth 2015-2020
Table 38 NBO Company Shares of Retail Wipes: % Value 2016-2020
Table 39 LBN Brand Shares of Retail Wipes: % Value 2017-2020
Table 40 Forecast Retail Sales of Wipes by Category: Value 2020-2025
Table 41 Forecast Retail Sales of Wipes by Category: % Value Growth 2020-2025
KEY DATA FINDINGS
2020 IMPACT
Highest value growth of overall hygiene and tissue
Good quality local products at affordable prices hold sway in retail tissue
Affordable local brands and convenience push sales across retail tissue
RECOVERY AND OPPORTUNITIES
Expansion of modern grocery increases access
Urbanisation and retailing foster use of toilet paper
Increased use of retail tissue in 2020 will have positive influence over forecast period
CATEGORY DATA
Table 42 Retail Sales of Tissue by Category: Value 2015-2020
Table 43 Retail Sales of Tissue by Category: % Value Growth 2015-2020
Table 44 NBO Company Shares of Retail Tissue: % Value 2016-2020
Table 45 LBN Brand Shares of Retail Tissue: % Value 2017-2020
Table 46 Forecast Retail Sales of Tissue by Category: Value 2020-2025
Table 47 Forecast Retail Sales of Tissue by Category: % Value Growth 2020-2025
KEY DATA FINDINGS
2020 IMPACT
Negative value growth as foodservice curtailed
Wafa Faile leads with a strong dedicated AFH service in a small field
Foodservice dominates AFH tissue and hygiene
RECOVERY AND OPPORTUNITIES
Healthy value growth later in forecast period
AFH adult incontinence will remain niche
Consumer foodservice and hotels drive value growth
CATEGORY DATA
Table 48 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2015-2020
Table 49 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2015-2020
Table 50 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2015-2020
Table 51 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2020
Table 52 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: Value 2020-2025
Table 53 Sales of Forecast Away-From-Home Tissue and Hygiene by Category: % Value Growth 2020-2025