Table of Content

Bottled Water in Morocco
Euromonitor International
January 2022

List Of Contents And Tables

BOTTLED WATER IN MOROCCO
KEY DATA FINDINGS
2021 DEVELOPMENTS
Bulk demand remains a key growth driver
Pandemic boosts independent small grocers at the expense of supermarkets and hypermarkets
Although restrictions have been eased, COVID-19 continues to weigh on on-trade demand
PROSPECTS AND OPPORTUNITIES
Government crackdown on black market will boost licit sales
Growing popularity of water purification systems a threat to bottled water
Bulk bottled water will continue to see strong growth due to its lower unit price
CATEGORY DATA
Table 1 Off-trade Sales of Bottled Water by Category: Volume 2016-2021
Table 2 Off-trade Sales of Bottled Water by Category: Value 2016-2021
Table 3 Off-trade Sales of Bottled Water by Category: % Volume Growth 2016-2021
Table 4 Off-trade Sales of Bottled Water by Category: % Value Growth 2016-2021
Table 5 NBO Company Shares of Off-trade Bottled Water: % Volume 2017-2021
Table 6 LBN Brand Shares of Off-trade Bottled Water: % Volume 2018-2021
Table 7 NBO Company Shares of Off-trade Bottled Water: % Value 2017-2021
Table 8 LBN Brand Shares of Off-trade Bottled Water: % Value 2018-2021
Table 9 Forecast Off-trade Sales of Bottled Water by Category: Volume 2021-2026
Table 10 Forecast Off-trade Sales of Bottled Water by Category: Value 2021-2026
Table 11 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2021-2026
Table 12 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2021-2026
CHART 1 Soft Drinks Off-Trade Volume Sales Growth Scenarios: 2019-2026
CHART 2 Soft Drinks On-Trade Volume Sales Growth Scenarios: 2019-2026
CHART 3 Soft Drinks Impact of Drivers on Off-Trade Volume Sales: 2019-2026
CHART 4 Soft Drinks Impact of Drivers on On-Trade Volume Sales: 2019-2026
SOFT DRINKS IN MOROCCO
EXECUTIVE SUMMARY
Soft drinks in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
MARKET DATA
Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2016-2021
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2016-2021
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2016-2021
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2016-2021
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2020
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2020
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2020
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2020
Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2016-2021
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2016-2021
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2016-2021
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2016-2021
Table 25 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2017-2021
Table 26 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2018-2021
Table 27 NBO Company Shares of Off-trade Soft Drinks: % Value 2017-2021
Table 28 LBN Brand Shares of Off-trade Soft Drinks: % Value 2018-2021
Table 29 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2016-2021
Table 30 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2021
Table 31 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2021-2026
Table 32 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2021-2026
Table 33 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2021-2026
Table 34 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2021-2026
Table 35 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2021-2026
Table 36 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2021-2026
Table 37 Forecast Off-trade Sales of Soft Drinks by Category: Value 2021-2026
Table 38 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2021-2026
APPENDIX
Fountain sales in Morocco
Trends
DISCLAIMER
SOURCES
Summary 1 Research Sources