Table of Content

RTD Tea in Ecuador
Euromonitor International
January 2022

List Of Contents And Tables

RTD TEA IN ECUADOR
KEY DATA FINDINGS
2021 DEVELOPMENTS
Total sales partially rebound during 2021 thanks to impulse purchases restarting, while Fuze Tea remains the undisputed leader of RTD tea
Unit prices decline as more consumers buy RTD tea from supermarkets and hypermarkets in 2021
On-trade stores initiate new meal deals with Fuze Tea, boosting e-commerce sales in 2021
PROSPECTS AND OPPORTUNITIES
Slow recovery of RTD tea expected during the forecast period thanks to economic turmoil as a result of the pandemic
Reformulation set to continue impacting RTD tea negatively in the forecast period as consumers perceive the taste as being artificial
Lack of competition and innovation likely to limit growth of RTD tea during the forecast period
CATEGORY DATA
Table 1 Off-trade Sales of RTD Tea by Category: Volume 2016-2021
Table 2 Off-trade Sales of RTD Tea by Category: Value 2016-2021
Table 3 Off-trade Sales of RTD Tea by Category: % Volume Growth 2016-2021
Table 4 Off-trade Sales of RTD Tea by Category: % Value Growth 2016-2021
Table 5 NBO Company Shares of Off-trade RTD Tea: % Volume 2017-2021
Table 6 LBN Brand Shares of Off-trade RTD Tea: % Volume 2018-2021
Table 7 NBO Company Shares of Off-trade RTD Tea: % Value 2017-2021
Table 8 LBN Brand Shares of Off-trade RTD Tea: % Value 2018-2021
Table 9 Forecast Off-trade Sales of RTD Tea by Category: Volume 2021-2026
Table 10 Forecast Off-trade Sales of RTD Tea by Category: Value 2021-2026
Table 11 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2021-2026
Table 12 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2021-2026
SOFT DRINKS IN ECUADOR
EXECUTIVE SUMMARY
Soft drinks in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
MARKET DATA
Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2016-2021
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2016-2021
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2016-2021
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2016-2021
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2020
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2020
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2020
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2020
Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2016-2021
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2016-2021
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2016-2021
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2016-2021
Table 25 Sales of Soft Drinks by Total Fountain On-trade: Volume 2016-2021
Table 26 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2016-2021
Table 27 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2017-2021
Table 28 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2018-2021
Table 29 NBO Company Shares of Off-trade Soft Drinks: % Value 2017-2021
Table 30 LBN Brand Shares of Off-trade Soft Drinks: % Value 2018-2021
Table 31 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2016-2021
Table 32 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2021
Table 33 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2021-2026
Table 34 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2021-2026
Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2021-2026
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2021-2026
Table 37 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2021-2026
Table 38 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2021-2026
Table 39 Forecast Off-trade Sales of Soft Drinks by Category: Value 2021-2026
Table 40 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2021-2026
Table 41 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2021-2026
Table 42 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources