Table of Content

Hot Drinks in Taiwan
Euromonitor International
December 2022

List Of Contents And Tables

HOT DRINKS IN TAIWAN
EXECUTIVE SUMMARY
Hot drinks in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for hot drinks?
MARKET DATA
Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2017-2022
Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2017-2022
Table 3 Retail Sales of Hot Drinks by Category: Volume 2017-2022
Table 4 Retail Sales of Hot Drinks by Category: Value 2017-2022
Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2017-2022
Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2017-2022
Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2017-2022
Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2017-2022
Table 9 Total Sales of Hot Drinks by Category: Total Volume 2017-2022
Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2017-2022
Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2018-2022
Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2019-2022
Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2017-2022
Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2017-2022
Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2022
Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2022-2027
Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2022-2027
Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2022-2027
Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2022-2027
Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2022-2027
Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2022-2027
Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2022-2027
Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2022-2027
Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2022-2027
Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
COFFEE IN TAIWAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Retail sales boosted by growing interest in home-brewing
Continuing trend towards premiumisation
Nespresso loses share, despite innovation, in face of growing presence of domestic producers
PROSPECTS AND OPPORTUNITIES
Premiumisation trend to continue
Shift from home-brewing to home-roasting
E-commerce and subscription services set to expand
CATEGORY DATA
Table 46 Retail Sales of Coffee by Category: Volume 2017-2022
Table 47 Retail Sales of Coffee by Category: Value 2017-2022
Table 48 Retail Sales of Coffee by Category: % Volume Growth 2017-2022
Table 49 Retail Sales of Coffee by Category: % Value Growth 2017-2022
Table 50 Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Volume 2017-2022
Table 51 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2017-2022
Table 52 NBO Company Shares of Coffee: % Retail Value 2018-2022
Table 53 LBN Brand Shares of Coffee: % Retail Value 2019-2022
Table 54 Forecast Retail Sales of Coffee by Category: Volume 2022-2027
Table 55 Forecast Retail Sales of Coffee by Category: Value 2022-2027
Table 56 Forecast Retail Sales of Coffee by Category: % Volume Growth 2022-2027
Table 57 Forecast Retail Sales of Coffee by Category: % Value Growth 2022-2027
TEA IN TAIWAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Foodservice sales suffer from lower tourist numbers, despite government efforts to promote tea-drinking
Bubble tea shops help to generate sales
Established players come under pressure from smaller rivals, as consumers embrace premium brands
PROSPECTS AND OPPORTUNITIES
Health and wellness trends will continue to drive growth, combined with government efforts to promote tea drinking
Sustainability will be a major focus
Non-caffeinated tea expected to become more popular
CATEGORY DATA
Table 26 Retail Sales of Tea by Category: Volume 2017-2022
Table 27 Retail Sales of Tea by Category: Value 2017-2022
Table 28 Retail Sales of Tea by Category: % Volume Growth 2017-2022
Table 29 Retail Sales of Tea by Category: % Value Growth 2017-2022
Table 30 NBO Company Shares of Tea: % Retail Value 2018-2022
Table 31 LBN Brand Shares of Tea: % Retail Value 2019-2022
Table 32 Forecast Retail Sales of Tea by Category: Volume 2022-2027
Table 33 Forecast Retail Sales of Tea by Category: Value 2022-2027
Table 34 Forecast Retail Sales of Tea by Category: % Volume Growth 2022-2027
Table 35 Forecast Retail Sales of Tea by Category: % Value Growth 2022-2027
OTHER HOT DRINKS IN TAIWAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Health and wellness trend impact sales
Focus on adult consumers with premium products
Sugar cube trend captures a wider audience
PROSPECTS AND OPPORTUNITIES
Widening of usage occasions for powder drinks
Health and wellness trends will drive innovation
E-commerce offers potential for growth
CATEGORY DATA
Table 36 Retail Sales of Other Hot Drinks by Category: Volume 2017-2022
Table 37 Retail Sales of Other Hot Drinks by Category: Value 2017-2022
Table 38 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2017-2022
Table 39 Retail Sales of Other Hot Drinks by Category: % Value Growth 2017-2022
Table 40 NBO Company Shares of Other Hot Drinks: % Retail Value 2018-2022
Table 41 LBN Brand Shares of Other Hot Drinks: % Retail Value 2019-2022
Table 42 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2022-2027
Table 43 Forecast Retail Sales of Other Hot Drinks by Category: Value 2022-2027
Table 44 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2022-2027
Table 45 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2022-2027