Table of Content

Soft Drinks in France \nEuromonitor International \nDecember 2019\n \n \nList OF CONTENTS AND TABLES \n \nEXECUTIVE SUMMARY
Positive performance by soft drinks supported by warm summer and development of healthier products
Health and wellness trend and introduction of Nutri-score drive development of natural soft drinks and cross-category blurring
Multinationals dominate highly fragmented landscape with wide product portfolios and ability to adapt quickly to changing trends
New product development continues to move in direction of organic and natural variants
Predicted higher current value growth will be driven by further development of premium quality soft drinks
MARKET DATA
Table 1 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2014-2019
Table 2 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2014-2019
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2014-2019
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2014-2019
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019
Table 9 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2014-2019
Table 10 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2014-2019
Table 11 Off-trade Sales of Soft Drinks by Category: Value 2014-2019
Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2014-2019
Table 13 Sales of Soft Drinks by Total Fountain On-trade: Volume 2014-2019
Table 14 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2014-2019
Table 15 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2015-2019
Table 16 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2016-2019
Table 17 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2015-2019
Table 18 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2016-2019
Table 19 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2015-2019
Table 20 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2019
Table 21 NBO Company Shares of Off-trade Soft Drinks: % Value 2015-2019
Table 22 LBN Brand Shares of Off-trade Soft Drinks: % Value 2016-2019
Table 23 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2014-2019
Table 24 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2014-2019
Table 25 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2014-2019
Table 26 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2019
Table 27 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2019-2024
Table 28 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2019-2024
Table 29 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2019-2024
Table 30 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2019-2024
Table 31 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2019-2024
Table 32 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2019-2024
Table 33 Forecast Off-trade Sales of Soft Drinks by Category: Value 2019-2024
Table 34 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2019-2024
Table 35 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2019-2024
Table 36 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2019-2024
APPENDIX
Fountain sales in France
Trends
DEFINITIONS
SOURCES
Summary 1 Research Sources
HEADLINES
PROSPECTS
High priced Asian speciality drinks likely to remain a niche
Limited consumer base and distribution does not encourage greater investment by players
Asian population likely to remain largest target audience with limited demand from curious consumers
COMPETITIVE LANDSCAPE
Calpis retains leadership of value sales, but Foco leads volume
On-trade holds higher value sales compared to off-trade
Drastic change in terms of share outside of main brands unlikely over the forecast period
CATEGORY DATA
Table 37 Off-trade Sales of Asian Speciality Drinks: Volume 2014-2019
Table 38 Off-trade Sales of Asian Speciality Drinks: Value 2014-2019
Table 39 Off-trade Sales of Asian Speciality Drinks: % Volume Growth 2014-2019
Table 40 Off-trade Sales of Asian Speciality Drinks: % Value Growth 2014-2019
Table 41 NBO Company Shares of Off-trade Asian Speciality Drinks: % Volume 2015-2019
Table 42 LBN Brand Shares of Off-trade Asian Speciality Drinks: % Volume 2016-2019
Table 43 NBO Company Shares of Off-trade Asian Speciality Drinks: % Value 2015-2019
Table 44 LBN Brand Shares of Off-trade Asian Speciality Drinks: % Value 2016-2019
Table 45 Forecast Off-trade Sales of Asian Speciality Drinks: Volume 2019-2024
Table 46 Forecast Off-trade Sales of Asian Speciality Drinks: Value 2019-2024
Table 47 Forecast Off-trade Sales of Asian Speciality Drinks: % Volume Growth 2019-2024
Table 48 Forecast Off-trade Sales of Asian Speciality Drinks: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Sales of bottled water given boost by early appearance of heatwave
Dynamic niche areas of functional and flavoured bottled water offer novelty and specific health benefits
Still spring bottled water retains preference amongst local consumers
COMPETITIVE LANDSCAPE
Cristaline strengthens leadership of bottled water with extremely competitive pricing
Private label could recover some lost ground if premium brands are priced out due to restrictions on discounts
Long-term success of novel functional bottled water brands remains to be seen
CATEGORY DATA
Table 49 Off-trade Sales of Bottled Water by Category: Volume 2014-2019
Table 50 Off-trade Sales of Bottled Water by Category: Value 2014-2019
Table 51 Off-trade Sales of Bottled Water by Category: % Volume Growth 2014-2019
Table 52 Off-trade Sales of Bottled Water by Category: % Value Growth 2014-2019
Table 53 NBO Company Shares of Off-trade Bottled Water: % Volume 2015-2019
Table 54 LBN Brand Shares of Off-trade Bottled Water: % Volume 2016-2019
Table 55 NBO Company Shares of Off-trade Bottled Water: % Value 2015-2019
Table 56 LBN Brand Shares of Off-trade Bottled Water: % Value 2016-2019
Table 57 Forecast Off-trade Sales of Bottled Water by Category: Volume 2019-2024
Table 58 Forecast Off-trade Sales of Bottled Water by Category: Value 2019-2024
Table 59 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2019-2024
Table 60 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Cola carbonates continues to influence overall poor performance
Stronger performance by low calorie cola carbonates is set to be short-lived
Premiumisation and craft trend are positive highlights for category
COMPETITIVE LANDSCAPE
Coca-Cola retains dominance, with stronger performance in low calorie cola carbonates
Impressive performances within non-cola carbonates
?Water-like? soft drinks continue to gain in popularity as natural alternatives
CATEGORY DATA
Table 61 Off-trade vs On-trade Sales of Carbonates: Volume 2014-2019
Table 62 Off-trade vs On-trade Sales of Carbonates: Value 2014-2019
Table 63 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2014-2019
Table 64 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2014-2019
Table 65 Off-trade Sales of Carbonates by Category: Volume 2014-2019
Table 66 Off-trade Sales of Carbonates by Category: Value 2014-2019
Table 67 Off-trade Sales of Carbonates by Category: % Volume Growth 2014-2019
Table 68 Off-trade Sales of Carbonates by Category: % Value Growth 2014-2019
Table 69 Total Sales of Carbonates by Fountain On-trade: Volume 2014-2019
Table 70 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2014-2019
Table 71 Leading Flavours for Non-cola Carbonates: % Volume 2014-2019
Table 72 NBO Company Shares of Off-trade Carbonates: % Volume 2015-2019
Table 73 LBN Brand Shares of Off-trade Carbonates: % Volume 2016-2019
Table 74 NBO Company Shares of Off-trade Carbonates: % Value 2015-2019
Table 75 LBN Brand Shares of Off-trade Carbonates: % Value 2016-2019
Table 76 Forecast Off-trade Sales of Carbonates by Category: Volume 2019-2024
Table 77 Forecast Off-trade Sales of Carbonates by Category: Value 2019-2024
Table 78 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2019-2024
Table 79 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2019-2024
Table 80 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2019-2024
Table 81 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2019-2024
HEADLINES
PROSPECTS
Fairly static performance driven by maturity of liquid concentrates
Stable demand for powder concentrates due to popularity of sports drinks
Producers look to premiumisation to add value to liquid concentrates
COMPETITIVE LANDSCAPE
Teisseire’s lead slowly being eroded by competing dynamic brands
Isostar enjoys top of mind positioning amongst committed athletes
Private label increasingly outperformed by innovative branded products
CATEGORY DATA
Concentrates Conversions
Summary 2 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 82 Off-trade Sales of Concentrates (RTD) by Category: Volume 2014-2019
Table 83 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2014-2019
Table 84 Off-trade Sales of Concentrates by Category: Value 2014-2019
Table 85 Off-trade Sales of Concentrates by Category: % Value Growth 2014-2019
Table 86 Leading Flavours for Off-trade Liquid Concentrates: % Volume 2014-2019
Table 87 Leading Flavours for Off-trade Powder Concentrates: % Volume 2014-2019
Table 88 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2015-2019
Table 89 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2016-2019
Table 90 NBO Company Shares of Off-trade Concentrates: % Value 2015-2019
Table 91 LBN Brand Shares of Off-trade Concentrates: % Value 2016-2019
Table 92 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2015-2019
Table 93 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2016-2019
Table 94 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2015-2019
Table 95 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2016-2019
Table 96 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2019-2024
Table 97 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2019-2024
Table 98 Forecast Off-trade Sales of Concentrates by Category: Value 2019-2024
Table 99 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Energy drinks still holds potential for expansion with low penetration compared to other European countries
Unit price stabilising after years of heavy discounts to drive volume sales
Producers work to improve image of energy drinks with healthier variants
COMPETITIVE LANDSCAPE
Red Bull slowly losing ground to dynamic competitors
Coca-Cola Entreprises focuses on gaining leadership over forecast period
Smaller brands aim to attract consumers through differentiation in packaging and flavours
CATEGORY DATA
Table 100 Off-trade Sales of Energy Drinks: Volume 2014-2019
Table 101 Off-trade Sales of Energy Drinks: Value 2014-2019
Table 102 Off-trade Sales of Energy Drinks: % Volume Growth 2014-2019
Table 103 Off-trade Sales of Energy Drinks: % Value Growth 2014-2019
Table 104 NBO Company Shares of Off-trade Energy Drinks: % Volume 2015-2019
Table 105 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2016-2019
Table 106 NBO Company Shares of Off-trade Energy Drinks: % Value 2015-2019
Table 107 LBN Brand Shares of Off-trade Energy Drinks: % Value 2016-2019
Table 108 Forecast Off-trade Sales of Energy Drinks: Volume 2019-2024
Table 109 Forecast Off-trade Sales of Energy Drinks: Value 2019-2024
Table 110 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2019-2024
Table 111 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Ongoing low declining demand for juice, although perceived healthier niche of coconut and other plant waters performs well
Move towards organic chilled variants will support higher value sales
Poor image of ambient juice may be improved through reformulation and use of locally-sourced produce
COMPETITIVE LANDSCAPE
Leading players within juice strengthen positions with move towards organic variants
Offer of functional juice using interesting flavour combinations likely to attract health-conscious consumers
Forecast period is likely to see intensified competition within organic segment, leading to higher margins
CATEGORY DATA
Table 112 Off-trade Sales of Juice by Category: Volume 2014-2019
Table 113 Off-trade Sales of Juice by Category: Value 2014-2019
Table 114 Off-trade Sales of Juice by Category: % Volume Growth 2014-2019
Table 115 Off-trade Sales of Juice by Category: % Value Growth 2014-2019
Table 116 Leading Flavours for Off-trade 100% Juice: % Volume 2014-2019
Table 117 Leading Flavours for Off-trade Juice Drinks (up to 24% Juice): % Volume 2014-2019
Table 118 Leading Flavours for Off-trade Nectars (25-99% Juice): % Volume 2014-2019
Table 119 NBO Company Shares of Off-trade Juice: % Volume 2015-2019
Table 120 LBN Brand Shares of Off-trade Juice: % Volume 2016-2019
Table 121 NBO Company Shares of Off-trade Juice: % Value 2015-2019
Table 122 LBN Brand Shares of Off-trade Juice: % Value 2016-2019
Table 123 Forecast Off-trade Sales of Juice by Category: Volume 2019-2024
Table 124 Forecast Off-trade Sales of Juice by Category: Value 2019-2024
Table 125 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2019-2024
Table 126 Forecast Off-trade Sales of Juice by Category: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Potential for RTD format despite France’s strong appreciation of freshly brewed hot coffee
Trend for cold brew coffee slowly permeating RTD in France
Expansion through distribution needed to access wider audience
COMPETITIVE LANDSCAPE
Starbucks enjoys wide distribution and association with on-trade chain
Caf? Royal continues to make gains with strong marketing and greater availability
Flanked by dynamic brands, Nescaf? Shakissimo struggles to gain share
CATEGORY DATA
Table 127 Off-trade Sales of RTD Coffee: Volume 2014-2019
Table 128 Off-trade Sales of RTD Coffee: Value 2014-2019
Table 129 Off-trade Sales of RTD Coffee: % Volume Growth 2014-2019
Table 130 Off-trade Sales of RTD Coffee: % Value Growth 2014-2019
Table 131 NBO Company Shares of Off-trade RTD Coffee: % Volume 2015-2019
Table 132 LBN Brand Shares of Off-trade RTD Coffee: % Volume 2016-2019
Table 133 NBO Company Shares of Off-trade RTD Coffee: % Value 2015-2019
Table 134 LBN Brand Shares of Off-trade RTD Coffee: % Value 2016-2019
Table 135 Forecast Off-trade Sales of RTD Coffee: Volume 2019-2024
Table 136 Forecast Off-trade Sales of RTD Coffee: Value 2019-2024
Table 137 Forecast Off-trade Sales of RTD Coffee: % Volume Growth 2019-2024
Table 138 Forecast Off-trade Sales of RTD Coffee: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Further potential for RTD tea as consumers look for lighter healthier alternatives to carbonates
Infused tea gaining in popularity as purer format to extract
Kombucha helps support demand for niche of carbonated RTD tea
COMPETITIVE LANDSCAPE
PepsiCo fights to retain its leadership in competitive landscape with exciting new products
Impressive growth for new entries as consumers keen to try organic variants and new flavours
Smaller brands are able to make an impact with RTD tea offering further potential for growth
CATEGORY DATA
Table 139 Off-trade Sales of RTD Tea by Category: Volume 2014-2019
Table 140 Off-trade Sales of RTD Tea by Category: Value 2014-2019
Table 141 Off-trade Sales of RTD Tea by Category: % Volume Growth 2014-2019
Table 142 Off-trade Sales of RTD Tea by Category: % Value Growth 2014-2019
Table 143 Leading Flavours for Off-trade RTD Tea: % Volume 2014-2019
Table 144 NBO Company Shares of Off-trade RTD Tea: % Volume 2015-2019
Table 145 LBN Brand Shares of Off-trade RTD Tea: % Volume 2016-2019
Table 146 NBO Company Shares of Off-trade RTD Tea: % Value 2015-2019
Table 147 LBN Brand Shares of Off-trade RTD Tea: % Value 2016-2019
Table 148 Forecast Off-trade Sales of RTD Tea by Category: Volume 2019-2024
Table 149 Forecast Off-trade Sales of RTD Tea by Category: Value 2019-2024
Table 150 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2019-2024
Table 151 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Increasing enthusiasm for sport in France offers strong consumer base
Alternative soft drinks that offer hydration properties pose barrier to stronger growth for sports drinks
Producers must invest in marketing and develop natural products to gain consumers’ trust
COMPETITIVE LANDSCAPE
Isostar feels pressure from smaller brands and private label
Powerade continues to make strong gains
Decathlon’s Aptonia could make stronger gains as consumers increasingly accepting of private label
CATEGORY DATA
Table 152 Off-trade Sales of Sports Drinks: Volume 2014-2019
Table 153 Off-trade Sales of Sports Drinks: Value 2014-2019
Table 154 Off-trade Sales of Sports Drinks: % Volume Growth 2014-2019
Table 155 Off-trade Sales of Sports Drinks: % Value Growth 2014-2019
Table 156 NBO Company Shares of Off-trade Sports Drinks: % Volume 2015-2019
Table 157 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2016-2019
Table 158 NBO Company Shares of Off-trade Sports Drinks: % Value 2015-2019
Table 159 LBN Brand Shares of Off-trade Sports Drinks: % Value 2016-2019
Table 160 Forecast Off-trade Sales of Sports Drinks: Volume 2019-2024
Table 161 Forecast Off-trade Sales of Sports Drinks: Value 2019-2024
Table 162 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2019-2024
Table 163 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2019-2024