Table of Content

Concentrates in the Netherlands
Euromonitor International
May 2024

List Of Contents And Tables

CONCENTRATES IN THE NETHERLANDS
KEY DATA FINDINGS
2023 DEVELOPMENTS
Rising prices and shrinkflation weaken value-for-money appeal of concentrates
Return to pre-pandemic routines further inhibits consumption
Major brands from other soft drinks categories continue to enter concentrates
PROSPECTS AND OPPORTUNITIES
Multiple factors set to restrict volume growth potential
Offer of reduced sugar and sugar-free concentrates will continue to expand
United Soft Drinks likely to further consolidate its lead in volume terms
CATEGORY DATA
Concentrates Conversions
Summary 1 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 1 Off-trade Sales of Concentrates (RTD) by Category: Volume 2018-2023
Table 2 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2018-2023
Table 3 Off-trade Sales of Concentrates by Category: Value 2018-2023
Table 4 Off-trade Sales of Concentrates by Category: % Value Growth 2018-2023
Table 5 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2020-2023
Table 6 NBO Company Shares of Off-trade Concentrates: % Value 2019-2023
Table 7 LBN Brand Shares of Off-trade Concentrates: % Value 2020-2023
Table 8 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2019-2023
Table 9 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2020-2023
Table 10 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2023-2028
Table 11 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2023-2028
Table 12 Forecast Off-trade Sales of Concentrates by Category: Value 2023-2028
Table 13 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2023-2028
SOFT DRINKS IN THE NETHERLANDS
EXECUTIVE SUMMARY
Soft drinks in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
MARKET DATA
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2018-2023
Table 15 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2018-2023
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2018-2023
Table 17 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2018-2023
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2023
Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2023
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2023
Table 21 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2023
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2018-2023
Table 23 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2018-2023
Table 24 Off-trade Sales of Soft Drinks by Category: Value 2018-2023
Table 25 Off-trade Sales of Soft Drinks by Category: % Value Growth 2018-2023
Table 26 Sales of Soft Drinks by Total Fountain On-trade: Volume 2018-2023
Table 27 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2018-2023
Table 28 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2019-2023
Table 29 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2020-2023
Table 30 NBO Company Shares of Off-trade Soft Drinks: % Value 2019-2023
Table 31 LBN Brand Shares of Off-trade Soft Drinks: % Value 2020-2023
Table 32 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2018-2023
Table 33 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2018-2023
Table 34 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2018-2023
Table 35 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2023
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2023-2028
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2023-2028
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2023-2028
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2023-2028
Table 40 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2023-2028
Table 41 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2023-2028
Table 42 Forecast Off-trade Sales of Soft Drinks by Category: Value 2023-2028
Table 43 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2023-2028
Table 44 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2023-2028
Table 45 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2023-2028
APPENDIX
Fountain sales in the Netherlands
DISCLAIMER
SOURCES
Summary 2 Research Sources