Table of Content

Tea in China
Euromonitor International
January 2022

List Of Contents And Tables

TEA IN CHINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Rebound to growth in 2021, but not to the pre-pandemic level of sales
Bama Tea Co will have further opportunities for expansion
Unilever Group’s tea business will be spun off and operate independently in the second half of 2021
PROSPECTS AND OPPORTUNITIES
Solid growth expected for tea, but foodservice will struggle to return to pre-pandemic sales
Instant tea threatened by street stalls/kiosks
China Tea Marketing Association and JD sign strategic cooperation agreement to drive quality tea consumption
CATEGORY DATA
Table 1 Retail Sales of Tea by Category: Volume 2016-2021
Table 2 Retail Sales of Tea by Category: Value 2016-2021
Table 3 Retail Sales of Tea by Category: % Volume Growth 2016-2021
Table 4 Retail Sales of Tea by Category: % Value Growth 2016-2021
Table 5 NBO Company Shares of Tea: % Retail Value 2017-2021
Table 6 LBN Brand Shares of Tea: % Retail Value 2018-2021
Table 7 Forecast Retail Sales of Tea by Category: Volume 2021-2026
Table 8 Forecast Retail Sales of Tea by Category: Value 2021-2026
Table 9 Forecast Retail Sales of Tea by Category: % Volume Growth 2021-2026
Table 10 Forecast Retail Sales of Tea by Category: % Value Growth 2021-2026
CHART 1 Hot Drinks Value Sales Growth Scenarios: 2019-2026
CHART 2 Hot Drinks Impact of Drivers on Value Sales: 2019-2026
HOT DRINKS IN CHINA
EXECUTIVE SUMMARY
Hot drinks in 2021: Hot drinks returns to low single-digit growth
Consumption of cold brew tea and coffee increasingly popular
Coffee remains concentrated while tea and other hot drinks are increasingly fragmented
Retailing developments
Foodservice vs retail split
What next for hot drinks?
MARKET DATA
Table 11 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2016-2021
Table 12 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2016-2021
Table 13 Retail Sales of Hot Drinks by Category: Volume 2016-2021
Table 14 Retail Sales of Hot Drinks by Category: Value 2016-2021
Table 15 Retail Sales of Hot Drinks by Category: % Volume Growth 2016-2021
Table 16 Retail Sales of Hot Drinks by Category: % Value Growth 2016-2021
Table 17 Foodservice Sales of Hot Drinks by Category: Volume 2016-2021
Table 18 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2016-2021
Table 19 Total Sales of Hot Drinks by Category: Total Volume 2016-2021
Table 20 Total Sales of Hot Drinks by Category: % Total Volume Growth 2016-2021
Table 21 NBO Company Shares of Hot Drinks: % Retail Value 2017-2021
Table 22 LBN Brand Shares of Hot Drinks: % Retail Value 2018-2021
Table 23 Retail Distribution of Hot Drinks by Format: % Volume 2016-2021
Table 24 Retail Distribution of Hot Drinks by Format and Category: % Volume 2021
Table 25 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2021-2026
Table 26 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2021-2026
Table 27 Forecast Retail Sales of Hot Drinks by Category: Volume 2021-2026
Table 28 Forecast Retail Sales of Hot Drinks by Category: Value 2021-2026
Table 29 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2021-2026
Table 30 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2021-2026
Table 31 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2021-2026
Table 32 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2021-2026
Table 33 Forecast Total Sales of Hot Drinks by Category: Total Volume 2021-2026
Table 34 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources