Table of Content

Hot Drinks in Italy
Euromonitor International
January 2022

List Of Contents And Tables

HOT DRINKS IN ITALY
EXECUTIVE SUMMARY
Hot drinks in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for hot drinks?
CHART 1 Hot Drinks Impact of Drivers on Value Sales: 2019-2026
MARKET DATA
Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2016-2021
Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2016-2021
Table 3 Retail Sales of Hot Drinks by Category: Volume 2016-2021
Table 4 Retail Sales of Hot Drinks by Category: Value 2016-2021
Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2016-2021
Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2016-2021
Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2016-2021
Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2016-2021
Table 9 Total Sales of Hot Drinks by Category: Total Volume 2016-2021
Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2016-2021
Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2017-2021
Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2018-2021
Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2016-2021
Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2016-2021
Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2021
Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2021-2026
Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2021-2026
Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2021-2026
Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2021-2026
Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2021-2026
Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2021-2026
Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2021-2026
Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2021-2026
Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2021-2026
Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources
COFFEE IN ITALY
KEY DATA FINDINGS
2021 DEVELOPMENTS
On-trade recovery as consumers return to pre-pandemic lifestyles and modes of consumption
Barista experience at-home benefits fresh ground coffee pods
Focus on sustainability and wellness informs innovation
PROSPECTS AND OPPORTUNITIES
Remote working to remain a robust driver of retail volume sales of fresh coffee beans
Coffee pods to drive innovation and sales growth among a more sophisticated consumer base
Focus on digital transformation set to influence strategies and performances in retail and foodservice
CATEGORY DATA
Table 26 Retail Sales of Coffee by Category: Volume 2016-2021
Table 27 Retail Sales of Coffee by Category: Value 2016-2021
Table 28 Retail Sales of Coffee by Category: % Volume Growth 2016-2021
Table 29 Retail Sales of Coffee by Category: % Value Growth 2016-2021
Table 30 Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Volume 2016-2021
Table 31 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2016-2021
Table 32 NBO Company Shares of Coffee: % Retail Value 2017-2021
Table 33 LBN Brand Shares of Coffee: % Retail Value 2018-2021
Table 34 Forecast Retail Sales of Coffee by Category: Volume 2021-2026
Table 35 Forecast Retail Sales of Coffee by Category: Value 2021-2026
Table 36 Forecast Retail Sales of Coffee by Category: % Volume Growth 2021-2026
Table 37 Forecast Retail Sales of Coffee by Category: % Value Growth 2021-2026
Table 38 Forecast Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Volume 2021-2026
TEA IN ITALY
KEY DATA FINDINGS
2021 DEVELOPMENTS
More sophisticated demand trends weaken the performance of black tea
Fruit/herbal tea benefits from healthy perception to continue positive growth trajectory
Instant chamomile tea continues to reach anxious consumers
PROSPECTS AND OPPORTUNITIES
Steady on-trade recovery as tea remains quite niche in foodservice
Focus on wellbeing expected to continue to boost the demand for fruit/herbal tea
Innovation predicted to add dynamism to the offer and growth potential of tea in Italy
CATEGORY DATA
Table 39 Retail Sales of Tea by Category: Volume 2016-2021
Table 40 Retail Sales of Tea by Category: Value 2016-2021
Table 41 Retail Sales of Tea by Category: % Volume Growth 2016-2021
Table 42 Retail Sales of Tea by Category: % Value Growth 2016-2021
Table 43 NBO Company Shares of Tea: % Retail Value 2017-2021
Table 44 LBN Brand Shares of Tea: % Retail Value 2018-2021
Table 45 Forecast Retail Sales of Tea by Category: Volume 2021-2026
Table 46 Forecast Retail Sales of Tea by Category: Value 2021-2026
Table 47 Forecast Retail Sales of Tea by Category: % Volume Growth 2021-2026
Table 48 Forecast Retail Sales of Tea by Category: % Value Growth 2021-2026
OTHER HOT DRINKS IN ITALY
KEY DATA FINDINGS
2021 DEVELOPMENTS
Weak performance for other hot drinks due to unhealthy perception
Nestl? Italiana invests in packaging, product development and social media marketing to stimulate interest
Novi launches its first chocolate-based flavoured powder hot drinks with health and wellness positioning
PROSPECTS AND OPPORTUNITIES
Retail sales set to decline due to on-trade recovery, unhealthy product image and increasing competition
Manufacturers to respond to parents’ search for healthier drinks options
Millennials offer an avenue to growth through premiumisation and health and wellness
CATEGORY DATA
Table 49 Retail Sales of Other Hot Drinks by Category: Volume 2016-2021
Table 50 Retail Sales of Other Hot Drinks by Category: Value 2016-2021
Table 51 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2016-2021
Table 52 Retail Sales of Other Hot Drinks by Category: % Value Growth 2016-2021
Table 53 NBO Company Shares of Other Hot Drinks: % Retail Value 2017-2021
Table 54 LBN Brand Shares of Other Hot Drinks: % Retail Value 2018-2021
Table 55 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2021-2026
Table 56 Forecast Retail Sales of Other Hot Drinks by Category: Value 2021-2026
Table 57 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2021-2026
Table 58 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2021-2026