Table of Content

Apparel Accessories in Germany
Euromonitor International
February 2020

List OF CONTENTS AND TABLES

HEADLINES
PROSPECTS
E-commerce drives a price crash among brands
Ties continues its declining trend
Men drive the growth of hats/caps
COMPETITIVE LANDSCAPE
S Oliver leads apparel accessories although loses strength
Hugo Boss and adidas grow fastest
Brand concentration decreases continuously
CATEGORY DATA
Table 1 Sales of Apparel Accessories by Category: Volume 2014-2019
Table 2 Sales of Apparel Accessories by Category: Value 2014-2019
Table 3 Sales of Apparel Accessories by Category: % Volume Growth 2014-2019
Table 4 Sales of Apparel Accessories by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Apparel Accessories: % Value 2015-2019
Table 6 LBN Brand Shares of Apparel Accessories: % Value 2016-2019
Table 7 Forecast Sales of Apparel Accessories by Category: Volume 2019-2024
Table 8 Forecast Sales of Apparel Accessories by Category: Value 2019-2024
Table 9 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2019-2024
Table 10 Forecast Sales of Apparel Accessories by Category: % Value Growth 2019-2024
EXECUTIVE SUMMARY
Apparel and footwear records growth through higher demand
Price competition leads to widely decreasing unit prices
Brand share concentration increases among the top players
E-commerce grows at a slightly slower pace
Increasing unit prices will drive value growth later in the forecast period
MARKET DATA
Table 11 Sales of Apparel and Footwear by Category: Volume 2014-2019
Table 12 Sales of Apparel and Footwear by Category: Value 2014-2019
Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2014-2019
Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2014-2019
Table 15 NBO Company Shares of Apparel and Footwear: % Value 2015-2019
Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2016-2019
Table 17 Distribution of Apparel and Footwear by Format: % Value 2014-2019
Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2019
Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2019-2024
Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2019-2024
Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2019-2024
Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2019-2024
DEFINITIONS
SOURCES
Summary 1 Research Sources