Table of Content

Surface Care in Lithuania
Euromonitor International
February 2023

List Of Contents And Tables

SURFACE CARE IN LITHUANIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Degree of trading down due to soaring inflation
Reckitt Benckiser maintains its lead, closely followed by Unilever
Specialised cleaners register higher growth
PROSPECTS AND OPPORTUNITIES
Muted constant value and volume growth over forecast period
Impregnated wet wipes to benefit from their convenience and emergence of new brands
Gradual emergence of green brands in surface care
CATEGORY DATA
Table 1 Sales of Surface Care by Category: Value 2017-2022
Table 2 Sales of Surface Care by Category: % Value Growth 2017-2022
Table 3 Sales of Home Care Wipes and Floor Cleaning Systems by Category: Value 2017-2022
Table 4 Sales of Home Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Surface Care: % Value 2018-2022
Table 6 LBN Brand Shares of Surface Care: % Value 2019-2022
Table 7 Forecast Sales of Surface Care by Category: Value 2022-2027
Table 8 Forecast Sales of Surface Care by Category: % Value Growth 2022-2027
HOME CARE IN LITHUANIA
EXECUTIVE SUMMARY
Home care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for home care?
MARKET INDICATORS
Table 9 Households 2017-2022
MARKET DATA
Table 10 Sales of Home Care by Category: Value 2017-2022
Table 11 Sales of Home Care by Category: % Value Growth 2017-2022
Table 12 NBO Company Shares of Home Care: % Value 2018-2022
Table 13 LBN Brand Shares of Home Care: % Value 2019-2022
Table 14 Penetration of Private Label in Home Care by Category: % Value 2017-2022
Table 15 Distribution of Home Care by Format: % Value 2017-2022
Table 16 Distribution of Home Care by Format and Category: % Value 2022
Table 17 Forecast Sales of Home Care by Category: Value 2022-2027
Table 18 Forecast Sales of Home Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources