Table of Content
Hot Drinks in Belgium
Euromonitor International
January 2022
List Of Contents And Tables
HOT DRINKS IN BELGIUM
EXECUTIVE SUMMARY
Hot drinks in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for hot drinks?
CHART 1 Hot Drinks Impact of Drivers on Value Sales: 2019-2026
MARKET DATA
Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2016-2021
Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2016-2021
Table 3 Retail Sales of Hot Drinks by Category: Volume 2016-2021
Table 4 Retail Sales of Hot Drinks by Category: Value 2016-2021
Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2016-2021
Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2016-2021
Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2016-2021
Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2016-2021
Table 9 Total Sales of Hot Drinks by Category: Total Volume 2016-2021
Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2016-2021
Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2017-2021
Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2018-2021
Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2016-2021
Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2016-2021
Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2021
Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2021-2026
Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2021-2026
Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2021-2026
Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2021-2026
Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2021-2026
Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2021-2026
Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2021-2026
Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2021-2026
Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2021-2026
Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources
COFFEE IN BELGIUM
KEY DATA FINDINGS
2021 DEVELOPMENTS
Retail volume sales decline as consumption patterns normalise, while current value sales are driven by ongoing premiumisation
Popularity of coffee pods poses serious challenge to Douwe Egberts
Sustainability trend impacts development in fresh ground coffee pods
PROSPECTS AND OPPORTUNITIES
Recovery will continue in the on-trade, while fresh coffee beans will drive growth in the off-trade
Players set to face increased pressure from rising sustainability concerns
There is set to be a growing polarity between premium coffee and private label
CATEGORY DATA
Table 26 Retail Sales of Coffee by Category: Volume 2016-2021
Table 27 Retail Sales of Coffee by Category: Value 2016-2021
Table 28 Retail Sales of Coffee by Category: % Volume Growth 2016-2021
Table 29 Retail Sales of Coffee by Category: % Value Growth 2016-2021
Table 30 Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Volume 2016-2021
Table 31 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2016-2021
Table 32 NBO Company Shares of Coffee: % Retail Value 2017-2021
Table 33 LBN Brand Shares of Coffee: % Retail Value 2018-2021
Table 34 Forecast Retail Sales of Coffee by Category: Volume 2021-2026
Table 35 Forecast Retail Sales of Coffee by Category: Value 2021-2026
Table 36 Forecast Retail Sales of Coffee by Category: % Volume Growth 2021-2026
Table 37 Forecast Retail Sales of Coffee by Category: % Value Growth 2021-2026
Table 38 Forecast Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Volume 2021-2026
TEA IN BELGIUM
KEY DATA FINDINGS
2021 DEVELOPMENTS
Retail volume sales fall as consumption patterns normalise, while current value sales are driven by increasing premiumisation
Premiumisation trend leads to higher demand for loose black tea while accelerated health and wellness trends drive sales of fruit/herbal tea
Unilever leads overall tea, while Biofresh storms ahead in terms of growth with its offer of organic fruit/herbal tea
PROSPECTS AND OPPORTUNITIES
Overall sales in both foodservice and retail set to suffer throughout forecast period
Tea specialists and e-commerce sellers likely to benefit from new purchasing habits and priorities
Sustainability and rising health concern will fuel development in tea
CATEGORY DATA
Table 39 Retail Sales of Tea by Category: Volume 2016-2021
Table 40 Retail Sales of Tea by Category: Value 2016-2021
Table 41 Retail Sales of Tea by Category: % Volume Growth 2016-2021
Table 42 Retail Sales of Tea by Category: % Value Growth 2016-2021
Table 43 NBO Company Shares of Tea: % Retail Value 2017-2021
Table 44 LBN Brand Shares of Tea: % Retail Value 2018-2021
Table 45 Forecast Retail Sales of Tea by Category: Volume 2021-2026
Table 46 Forecast Retail Sales of Tea by Category: Value 2021-2026
Table 47 Forecast Retail Sales of Tea by Category: % Volume Growth 2021-2026
Table 48 Forecast Retail Sales of Tea by Category: % Value Growth 2021-2026
OTHER HOT DRINKS IN BELGIUM
KEY DATA FINDINGS
2021 DEVELOPMENTS
Retail volume sales decrease as consumer interest in other hot drinks wanes
Nestl? Belgilux maintains its clear lead, with active brands in several areas
Other plant-based hot drinks benefits from consumers’ heightened concern with health in light of COVID-19
PROSPECTS AND OPPORTUNITIES
Foodservice sales will not fully rebound by end of forecast period
Retail volume sales will remain in decline until 2026
Retail current value sales to pick up late in forecast period
CATEGORY DATA
Table 49 Retail Sales of Other Hot Drinks by Category: Volume 2016-2021
Table 50 Retail Sales of Other Hot Drinks by Category: Value 2016-2021
Table 51 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2016-2021
Table 52 Retail Sales of Other Hot Drinks by Category: % Value Growth 2016-2021
Table 53 NBO Company Shares of Other Hot Drinks: % Retail Value 2017-2021
Table 54 LBN Brand Shares of Other Hot Drinks: % Retail Value 2018-2021
Table 55 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2021-2026
Table 56 Forecast Retail Sales of Other Hot Drinks by Category: Value 2021-2026
Table 57 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2021-2026
Table 58 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2021-2026