Table of Content

Ice Cream and Frozen Desserts in Mexico
Euromonitor International
December 2020

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
Take-home ice cream sales increase while impulse and foodservice volumes decline with the onset of COVID-19 and related lockdowns and mobility restrictions in 2020
Health and wellness trends impact consumer choice and product development, while it may take time for the effect of the new labelling regulation to be known
While ice cream brands sold through retail should perform better than those sold through on-trade in 2020, Grupo Herdez is set to gain traction with Moyo acquisition
RECOVERY AND OPPORTUNITIES
One residual effect of increased time spent at home during the pandemic is expected to be continued higher demand for bulk and multipack take-home cream
Expansion of modern retailers with increased space for its storage and display is also set to boost the growth prospects for take-home ice cream
Entry of Argentinian ice cream brand Freddo into the Mexican market in 2020 appears to have been delayed, but is expected to go forward post-COVID-19
CATEGORY DATA
Table 1 Sales of Ice Cream and Frozen Desserts by Category: Volume 2015-2020
Table 2 Sales of Ice Cream and Frozen Desserts by Category: Value 2015-2020
Table 3 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2015-2020
Table 4 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2015-2020
Table 5 Sales of Ice Cream by Leading Flavours: Rankings 2015-2020
Table 6 Sales of Impulse Ice Cream by Format: % Value 2015-2020
Table 7 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2016-2020
Table 8 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2017-2020
Table 9 NBO Company Shares of Ice Cream: % Value 2016-2020
Table 10 LBN Brand Shares of Ice Cream: % Value 2017-2020
Table 11 NBO Company Shares of Impulse Ice Cream: % Value 2016-2020
Table 12 LBN Brand Shares of Impulse Ice Cream: % Value 2017-2020
Table 13 NBO Company Shares of Take-home Ice Cream: % Value 2016-2020
Table 14 LBN Brand Shares of Take-home Ice Cream: % Value 2017-2020
Table 15 NBO Company Shares of Frozen Desserts: % Value 2016-2020
Table 16 LBN Brand Shares of Frozen Desserts: % Value 2017-2020
Table 17 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2015-2020
Table 18 Distribution of Ice Cream by Format: % Value 2015-2020
Table 19 Distribution of Frozen Desserts by Format: % Value 2015-2020
Table 20 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2020-2025
Table 21 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2020-2025
Table 22 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2020-2025
Table 23 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2020-2025