Table of Content


Dishwashing in Croatia
Euromonitor International
February 2022

List Of Contents And Tables

DISHWASHING IN CROATIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Decline in value sales in 2021
Multinationals continue to dominate dishwashing due to strength in high-value product area automatic dishwashing
Hand dishwashing products increasingly have skin protection claims\
PROSPECTS AND OPPORTUNITIES
Minimal constant value growth over forecast period
Hand washing still holds onto sizeable value share, despite growing popularity of automatic dishwashing
Consumers increasingly look for eco-friendly products
CATEGORY INDICATORS
Table 1 Household Possession of Dishwashers 2015-2020
CATEGORY DATA
Table 2 Sales of Dishwashing by Category: Value 2016-2021
Table 3 Sales of Dishwashing by Category: % Value Growth 2016-2021
Table 4 NBO Company Shares of Dishwashing: % Value 2017-2021
Table 5 LBN Brand Shares of Dishwashing: % Value 2018-2021
Table 6 Forecast Sales of Dishwashing by Category: Value 2021-2026
Table 7 Forecast Sales of Dishwashing by Category: % Value Growth 2021-2026
HOME CARE IN CROATIA
EXECUTIVE SUMMARY
Home care in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for home care?
MARKET INDICATORS
Table 8 Households 2016-2021
MARKET DATA
Table 9 Sales of Home Care by Category: Value 2016-2021
Table 10 Sales of Home Care by Category: % Value Growth 2016-2021
Table 11 NBO Company Shares of Home Care: % Value 2017-2021
Table 12 LBN Brand Shares of Home Care: % Value 2018-2021
Table 13 Penetration of Private Label in Home Care by Category: % Value 2016-2021
Table 14 Distribution of Home Care by Format: % Value 2016-2021
Table 15 Distribution of Home Care by Format and Category: % Value 2021
Table 16 Forecast Sales of Home Care by Category: Value 2021-2026
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources