Table of Content

Bleach in France
Euromonitor International
February 2022

List Of Contents And Tables

BLEACH IN FRANCE
KEY DATA FINDINGS
2021 DEVELOPMENTS
Much slower performance seen in 2021 after the major growth spike in 2020
Sales through e-commerce boom during the pandemic
Etablissements Pintaud gains share during the pandemic
PROSPECTS AND OPPORTUNITIES
Bleach will return to seeing declining sales after 2020’s pandemic-induced growth spike
Home care disinfectants will continue to represent a threat to bleach
Products with natural ingredients another competitor for bleach
CATEGORY DATA
Table 1 Sales of Bleach: Value 2016-2021
Table 2 Sales of Bleach: % Value Growth 2016-2021
Table 3 NBO Company Shares of Bleach: % Value 2017-2021
Table 4 LBN Brand Shares of Bleach: % Value 2018-2021
Table 5 Forecast Sales of Bleach: Value 2021-2026
Table 6 Forecast Sales of Bleach: % Value Growth 2021-2026
CHART 1 Home Care Value Sales Growth Scenarios: 2019-2026
CHART 2 Home Care Impact of Drivers on Value Sales: 2019-2026
HOME CARE IN FRANCE
EXECUTIVE SUMMARY
Home care in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for home care?
MARKET INDICATORS
Table 7 Households 2016-2021
MARKET DATA
Table 8 Sales of Home Care by Category: Value 2016-2021
Table 9 Sales of Home Care by Category: % Value Growth 2016-2021
Table 10 NBO Company Shares of Home Care: % Value 2017-2021
Table 11 LBN Brand Shares of Home Care: % Value 2018-2021
Table 12 Penetration of Private Label in Home Care by Category: % Value 2016-2021
Table 13 Distribution of Home Care by Format: % Value 2016-2021
Table 14 Distribution of Home Care by Format and Category: % Value 2021
Table 15 Forecast Sales of Home Care by Category: Value 2021-2026
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources