Table of Content

Dishwashers in Turkey
Euromonitor International
December 2022

List Of Contents And Tables

DISHWASHERS IN TURKEY
KEY DATA FINDINGS
2022 DEVELOPMENTS
Dishwashers follows same declining trends as other large appliances
Consumers increasingly seek eco-friendly dishwashers
Players now target male consumers, as well as women, with their marketing efforts
PROSPECTS AND OPPORTUNITIES
Improving economic conditions and revived housing market to positively affect sales over the forecast period
New connected technology offers exciting potential within dishwashers
Players offering the best value for money and greatest convenience set to see the strongest sales
CATEGORY DATA
Table 1 Sales of Dishwashers by Category: Volume 2017-2022
Table 2 Sales of Dishwashers by Category: Value 2017-2022
Table 3 Sales of Dishwashers by Category: % Volume Growth 2017-2022
Table 4 Sales of Dishwashers by Category: % Value Growth 2017-2022
Table 5 Sales of Dishwashers by Format: % Volume 2017-2022
Table 6 Sales of Dishwashers by Connected Appliances: % Volume 2018-2022
Table 7 NBO Company Shares of Dishwashers: % Volume 2018-2022
Table 8 LBN Brand Shares of Dishwashers: % Volume 2019-2022
Table 9 Distribution of Dishwashers by Format: % Volume 2017-2022
Table 10 Production of Dishwashers: Total Volume 2017-2022
Table 11 Forecast Sales of Dishwashers by Category: Volume 2022-2027
Table 12 Forecast Sales of Dishwashers by Category: Value 2022-2027
Table 13 Forecast Sales of Dishwashers by Category: % Volume Growth 2022-2027
Table 14 Forecast Sales of Dishwashers by Category: % Value Growth 2022-2027
CONSUMER APPLIANCES IN TURKEY
EXECUTIVE SUMMARY
Consumer appliances sales stagnate in 2022
Average unit prices skyrocket due to a myriad of challenges
Domestic players maintain their strong places thanks to high levels of consumer trust, wide distribution, and affordable prices
E-commerce sees ongoing growth, with discounters are set to benefit
Consumer appliances is expected to demonstrate a positive growth by 2027
MARKET INDICATORS
Table 15 Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
Table 16 Replacement Cycles of Consumer Appliances by Category 2018-2023
MARKET DATA
Table 17 Sales of Consumer Appliances by Category: Volume 2017-2022
Table 18 Sales of Consumer Appliances by Category: Value 2017-2022
Table 19 Sales of Consumer Appliances by Category: % Volume Growth 2017-2022
Table 20 Sales of Consumer Appliances by Category: % Value Growth 2017-2022
Table 21 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2017-2022
Table 22 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2017-2022
Table 23 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2017-2022
Table 24 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2017-2022
Table 25 Sales of Small Appliances by Category: Volume 2017-2022
Table 26 Sales of Small Appliances by Category: Value 2017-2022
Table 27 Sales of Small Appliances by Category: % Volume Growth 2017-2022
Table 28 Sales of Small Appliances by Category: % Value Growth 2017-2022
Table 29 NBO Company Shares of Major Appliances: % Volume 2018-2022
Table 30 LBN Brand Shares of Major Appliances: % Volume 2019-2022
Table 31 NBO Company Shares of Small Appliances: % Volume2018-2022
Table 32 LBN Brand Shares of Small Appliances: % Volume2019-2022
Table 33 Distribution of Major Appliances by Format: % Volume 2017-2022
Table 34 Distribution of Small Appliances by Format: % Volume 2017-2022
Table 35 Forecast Sales of Consumer Appliances by Category: Volume 2022-2027
Table 36 Forecast Sales of Consumer Appliances by Category: Value 2022-2027
Table 37 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2022-2027
Table 38 Forecast Sales of Consumer Appliances by Category: % Value Growth 2022-2027
Table 39 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2022-2027
Table 40 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2022-2027
Table 41 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2022-2027
Table 42 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2022-2027
Table 43 Forecast Sales of Small Appliances by Category: Volume 2022-2027
Table 44 Forecast Sales of Small Appliances by Category: Value 2022-2027
Table 45 Forecast Sales of Small Appliances by Category: % Volume Growth 2022-2027
Table 46 Forecast Sales of Small Appliances by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources