Table of Content

Consumer Health in the United Arab Emirates
Euromonitor International
September 2021

List Of Contents And Tables

CONSUMER HEALTH IN THE UNITED ARAB EMIRATES
EXECUTIVE SUMMARY
Consumer health in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2016-2021
Table 2 Life Expectancy at Birth 2016-2021
MARKET DATA
Table 3 Sales of Consumer Health by Category: Value 2016-2021
Table 4 Sales of Consumer Health by Category: % Value Growth 2016-2021
Table 5 NBO Company Shares of Consumer Health: % Value 2017-2021
Table 6 LBN Brand Shares of Consumer Health: % Value 2018-2021
Table 7 Distribution of Consumer Health by Format: % Value 2016-2021
Table 8 Distribution of Consumer Health by Format and Category: % Value 2021
Table 9 Forecast Sales of Consumer Health by Category: Value 2021-2026
Table 10 Forecast Sales of Consumer Health by Category: % Value Growth 2021-2026
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources
ANALGESICS IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2021 DEVELOPMENTS
Adult acetaminophen remains most popular type of analgesic
Promotions drive demand for topical analgesics/anaesthetic
GSK Consumer Health retains convincing leadership of analgesics with wide product portfolio and trusted brands
PROSPECTS AND OPPORTUNITIES
Non-medicinal headache management grows in popularity
Local players benefit from price sensitivity amongst consumers
E-commerce benefits from convenience and competitive prices
CATEGORY DATA
Table 11 Sales of Analgesics by Category: Value 2016-2021
Table 12 Sales of Analgesics by Category: % Value Growth 2016-2021
Table 13 NBO Company Shares of Analgesics: % Value 2017-2021
Table 14 LBN Brand Shares of Analgesics: % Value 2018-2021
Table 15 Forecast Sales of Analgesics by Category: Value 2021-2026
Table 16 Forecast Sales of Analgesics by Category: % Value Growth 2021-2026
COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2021 DEVELOPMENTS
Mask-wearing and preventative health subdue demand for cough, cold and allergy (hay fever) remedies in 2021
Price sensitivity forces consumers to search for cheaper alternatives
Local climate and climate change trigger allergic rhinitis cases
PROSPECTS AND OPPORTUNITIES
Colds expected to return once consumers start to socialise more often
Cough remedies with herbal/traditional positioning gain greater shelf space
E-commerce gains importance as an alternative distribution channel
CATEGORY DATA
Table 17 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2016-2021
Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2016-2021
Table 19 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2017-2021
Table 20 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2018-2021
Table 21 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2021-2026
Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2021-2026
DIGESTIVE REMEDIES IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2021 DEVELOPMENTS
Uptake of healthy eating subdues growth of digestive remedies in 2021
Digestive enzymes remains most dynamic performer
PROSPECTS AND OPPORTUNITIES
Heightened health awareness to influence holistic approach amongst some consumers
Rising cases of irritable bowel syndrome (IBS) in the United Arab Emirates could drive self-medication
Probiotics a threat to traditional digestive remedies
CATEGORY DATA
Table 23 Sales of Digestive Remedies by Category: Value 2016-2021
Table 24 Sales of Digestive Remedies by Category: % Value Growth 2016-2021
Table 25 NBO Company Shares of Digestive Remedies: % Value 2017-2021
Table 26 LBN Brand Shares of Digestive Remedies: % Value 2018-2021
Table 27 Forecast Sales of Digestive Remedies by Category: Value 2021-2026
Table 28 Forecast Sales of Digestive Remedies by Category: % Value Growth 2021-2026
DERMATOLOGICALS IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2021 DEVELOPMENTS
Stress-related hair loss due to pandemic boosts demand for hair loss treatments
Prolonged wearing of face masks and increased hygiene practices lead to skin conditions
Trading down amongst price-sensitive consumers
PROSPECTS AND OPPORTUNITIES
International brands benefit from greater brand awareness
Dermatology visits covered by basic health insurance help raise awareness
Competition from beauty and personal care
CATEGORY DATA
Table 29 Sales of Dermatologicals by Category: Value 2016-2021
Table 30 Sales of Dermatologicals by Category: % Value Growth 2016-2021
Table 31 NBO Company Shares of Dermatologicals: % Value 2017-2021
Table 32 LBN Brand Shares of Dermatologicals: % Value 2018-2021
Table 33 LBN Brand Shares of Hair Loss Treatments: % Value 2018-2021
Table 34 Forecast Sales of Dermatologicals by Category: Value 2021-2026
Table 35 Forecast Sales of Dermatologicals by Category: % Value Growth 2021-2026
WOUND CARE IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2021 DEVELOPMENTS
Increased travel and activity in 2021 as inoculations become widespread
Multinationals lead with established brands
Opportunity for private label due to price sensitivity
PROSPECTS AND OPPORTUNITIES
Growth expected to accelerate from 2022 as tourists return
Innovation in wound care has potential to grow
E-commerce offers competition to mainstream channels due to convenience, competitive prices and wide offer
CATEGORY DATA
Table 36 Sales of Wound Care by Category: Value 2016-2021
Table 37 Sales of Wound Care by Category: % Value Growth 2016-2021
Table 38 NBO Company Shares of Wound Care: % Value 2017-2021
Table 39 LBN Brand Shares of Wound Care: % Value 2018-2021
Table 40 Forecast Sales of Wound Care by Category: Value 2021-2026
Table 41 Forecast Sales of Wound Care by Category: % Value Growth 2021-2026
VITAMINS IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2021 DEVELOPMENTS
Demand for immunity-boosting single and multivitamins remains strong
Vitabiotics retains slim leadership in increasingly fragmented competitive landscape
Growing potential for adult vitamin gummies in the United Arab Emirates
PROSPECTS AND OPPORTUNITIES
High unit prices deter some consumers
First local vitamins player enters category
E-commerce offers further potential for greater penetration of vitamins
CATEGORY DATA
Table 42 Sales of Vitamins by Category: Value 2016-2021
Table 43 Sales of Vitamins by Category: % Value Growth 2016-2021
Table 44 Sales of Multivitamins by Positioning: % Value 2016-2021
Table 45 NBO Company Shares of Vitamins: % Value 2017-2021
Table 46 LBN Brand Shares of Vitamins: % Value 2018-2021
Table 47 Forecast Sales of Vitamins by Category: Value 2021-2026
Table 48 Forecast Sales of Vitamins by Category: % Value Growth 2021-2026
DIETARY SUPPLEMENTS IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2021 DEVELOPMENTS
Further demand for probiotic supplements to boost immunity
Growth in eye health supplements slows in 2021 after previous strong performances
Tonics to continue to grow steadily, targeting younger audience
PROSPECTS AND OPPORTUNITIES
Herbal/traditional ingredients set to experience long-term growth
Probiotic supplements to remain a solid performer despite some stabilisation in terms of demand towards end of forecast period
Age-related health concerns less relevant in young country such as the United Arab Emirates
CATEGORY DATA
Table 49 Sales of Dietary Supplements by Category: Value 2016-2021
Table 50 Sales of Dietary Supplements by Category: % Value Growth 2016-2021
Table 51 Sales of Dietary Supplements by Positioning: % Value 2016-2021
Table 52 NBO Company Shares of Dietary Supplements: % Value 2017-2021
Table 53 LBN Brand Shares of Dietary Supplements: % Value 2018-2021
Table 54 Forecast Sales of Dietary Supplements by Category: Value 2021-2026
Table 55 Forecast Sales of Dietary Supplements by Category: % Value Growth 2021-2026
WEIGHT MANAGEMENT AND WELLBEING IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2021 DEVELOPMENTS
More than half of local population gain weight during pandemic
Slimming teas remains most dynamic performer in 2021
Atkins Nutritionals Inc retains leadership in 2021
PROSPECTS AND OPPORTUNITIES
Meal replacement faces competition from diet-oriented meal plans
Private label has room to grow
Dangerous black market casts shadow over category
CATEGORY DATA
Table 56 Sales of Weight Management and Wellbeing by Category: Value 2016-2021
Table 57 Sales of Weight Management and Wellbeing by Category: % Value Growth 2016-2021
Table 58 NBO Company Shares of Weight Management and Wellbeing: % Value 2017-2021
Table 59 LBN Brand Shares of Weight Management and Wellbeing: % Value 2018-2021
Table 60 Forecast Sales of Weight Management and Wellbeing by Category: Value 2021-2026
Table 61 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2021-2026
SPORTS NUTRITION IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2021 DEVELOPMENTS
2021 sees modest growth due to reduced gym attendance
Recruitment of new consumers
Growth of sports protein products supported by greater switch towards plant-based diets
PROSPECTS AND OPPORTUNITIES
Greater segmentation offers sports nutrition potential to expand
Lack of knowledge amongst some consumers drives demand for professional advice
Blurring of sports nutrition and packaged food
CATEGORY DATA
Table 62 Sales of Sports Nutrition by Category: Value 2016-2021
Table 63 Sales of Sports Nutrition by Category: % Value Growth 2016-2021
Table 64 NBO Company Shares of Sports Nutrition: % Value 2017-2021
Table 65 LBN Brand Shares of Sports Nutrition: % Value 2018-2021
Table 66 Forecast Sales of Sports Nutrition by Category: Value 2021-2026
Table 67 Forecast Sales of Sports Nutrition by Category: % Value Growth 2021-2026
HERBAL/TRADITIONAL PRODUCTS IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2021 DEVELOPMENTS
Increased immunity claims grow in popularity
Herbal/traditional variants of sleep aids continue to dominate value sales
Highly fragmented competitive landscape
PROSPECTS AND OPPORTUNITIES
Herbal/traditional dietary supplements to record strong performance over forecast period
Diverse consumer base fuels growth
Interest among younger demographics likely to drive sales through e-commerce
CATEGORY DATA
Table 68 Sales of Herbal/Traditional Products by Category: Value 2016-2021
Table 69 Sales of Herbal/Traditional Products by Category: % Value Growth 2016-2021
Table 70 NBO Company Shares of Herbal/Traditional Products: % Value 2017-2021
Table 71 LBN Brand Shares of Herbal/Traditional Products: % Value 2018-2021
Table 72 Forecast Sales of Herbal/Traditional Products by Category: Value 2021-2026
Table 73 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2021-2026
PAEDIATRIC CONSUMER HEALTH IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2021 DEVELOPMENTS
Nappy (diaper) rash treatments remains popular product within paediatric consumer health
Paediatric motion sickness remedies remains stable as restrictions ease
Undynamic growth rates for paediatric vitamins and dietary supplements
PROSPECTS AND OPPORTUNITIES
United Arab Emirates has one of the lowest fertility rates globally limiting overall size of paediatric consumer health
Prescription medicine limits category growth
Strict regulation of child-specific medication restricts stronger growth potential
CATEGORY DATA
Table 74 Sales of Paediatric Consumer Health by Category: Value 2016-2021
Table 75 Sales of Paediatric Consumer Health by Category: % Value Growth 2016-2021
Table 76 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2016-2021
Table 77 NBO Company Shares of Paediatric Consumer Health: % Value 2017-2021
Table 78 LBN Brand Shares of Paediatric Consumer Health: % Value 2018-2021
Table 79 Forecast Sales of Paediatric Consumer Health by Category: Value 2021-2026
Table 80 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2021-2026