Table of Content

Sweet Biscuits, Snack Bars and Fruit Snacks in Vietnam
Euromonitor International
December 2020

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
Changes to buying patterns during COVID-19 are short-lived as key retailers remain open
Sweet biscuits and fruit snacks benefit as COVID-19 accelerates the demand for indulgence and healthier snacks
Strong government support for “local” trend increases pressure on international brands
RECOVERY AND OPPORTUNITIES
Health and wellness is set to boost sales growth as manufacturers heed consumer demand trends
Manufacturers set to look to numerous innovation strategies to raise sophistication of supply and demand
Gifting set to return as a major sales driver as the country leaves COVID-19 behind
CATEGORY DATA
Table 1 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2015-2020
Table 2 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2015-2020
Table 3 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2015-2020
Table 4 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2016-2020
Table 6 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2017-2020
Table 7 NBO Company Shares of Sweet Biscuits: % Value 2016-2020
Table 8 LBN Brand Shares of Sweet Biscuits: % Value 2017-2020
Table 9 NBO Company Shares of Fruit Snacks: % Value 2016-2020
Table 10 LBN Brand Shares of Fruit Snacks: % Value 2017-2020
Table 11 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2015-2020
Table 12 Distribution of Sweet Biscuits by Format: % Value 2015-2020
Table 13 Distribution of Fruit Snacks by Format: % Value 2015-2020
Table 14 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2020-2025
Table 15 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2020-2025
Table 16 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2020-2025
Table 17 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2020-2025