Table of Content

Large Cooking Appliances in Morocco
Euromonitor International
March 2022

List Of Contents And Tables

LARGE COOKING APPLIANCES IN MOROCCO
KEY DATA FINDINGS
2021 DEVELOPMENTS
Sales of large cooking appliances benefit from improving situation
Increased wear and tear as consumers forced to cook more meals at home
Players use discounting activity to drive sales putting pressure on prices
PROSPECTS AND OPPORTUNITIES
Economic improvement key to growth
Growing interest in home cooking should help drive demand
Price discounting and financing should help deliver volume growth
CATEGORY DATA
Table 1 Sales of Large Cooking Appliances by Category: Volume 2016-2021
Table 2 Sales of Large Cooking Appliances by Category: Value 2016-2021
Table 3 Sales of Large Cooking Appliances by Category: % Volume Growth 2016-2021
Table 4 Sales of Large Cooking Appliances by Category: % Value Growth 2016-2021
Table 5 Sales of Built-in Hobs by Format: % Volume 2016-2021
Table 6 Sales of Ovens by Connected Appliances: % Volume 2017-2021
Table 7 NBO Company Shares of Large Cooking Appliances: % Volume 2017-2021
Table 8 LBN Brand Shares of Large Cooking Appliances: % Volume 2018-2021
Table 9 NBO Company Shares of Built-in Hobs: % Volume 2017-2021
Table 10 NBO Company Shares of Ovens: % Volume 2017-2021
Table 11 NBO Company Shares of Cooker Hoods: % Volume 2017-2021
Table 12 NBO Company Shares of Built-in Cooker Hoods: % Volume 2017-2021
Table 13 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2017-2021
Table 14 NBO Company Shares of Cookers: % Volume 2017-2021
Table 15 Distribution of Large Cooking Appliances by Format: % Volume 2016-2021
Table 16 Forecast Sales of Large Cooking Appliances by Category: Volume 2021-2026
Table 17 Forecast Sales of Large Cooking Appliances by Category: Value 2021-2026
Table 18 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2021-2026
Table 19 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2021-2026
CONSUMER APPLIANCES IN MOROCCO
EXECUTIVE SUMMARY
Consumer appliances in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
MARKET INDICATORS
Table 20 Household Penetration of Selected Total Stock Consumer Appliances by Category 2016-2021
Table 21 Replacement Cycles of Consumer Appliances by Category 2016-2021
Table 22 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2021-2026
Table 23 Forecast Replacement Cycles of Consumer Appliances by Category 2021-2026
MARKET DATA
Table 24 Sales of Consumer Appliances by Category: Volume 2016-2021
Table 25 Sales of Consumer Appliances by Category: Value 2016-2021
Table 26 Sales of Consumer Appliances by Category: % Volume Growth 2016-2021
Table 27 Sales of Consumer Appliances by Category: % Value Growth 2016-2021
Table 28 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2016-2021
Table 29 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2016-2021
Table 30 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2016-2021
Table 31 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2016-2021
Table 32 Sales of Small Appliances by Category: Volume 2016-2021
Table 33 Sales of Small Appliances by Category: Value 2016-2021
Table 34 Sales of Small Appliances by Category: % Volume Growth 2016-2021
Table 35 Sales of Small Appliances by Category: % Value Growth 2016-2021
Table 36 NBO Company Shares of Major Appliances: % Volume 2017-2021
Table 37 LBN Brand Shares of Major Appliances: % Volume 2018-2021
Table 38 NBO Company Shares of Small Appliances: % Volume 2017-2021
Table 39 LBN Brand Shares of Small Appliances: % Volume 2018-2021
Table 40 Distribution of Major Appliances by Format: % Volume 2016-2021
Table 41 Distribution of Small Appliances by Format: % Volume 2016-2021
Table 42 Forecast Sales of Consumer Appliances by Category: Volume 2021-2026
Table 43 Forecast Sales of Consumer Appliances by Category: Value 2021-2026
Table 44 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2021-2026
Table 45 Forecast Sales of Consumer Appliances by Category: % Value Growth 2021-2026
Table 46 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2021-2026
Table 47 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2021-2026
Table 48 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2021-2026
Table 49 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2021-2026
Table 50 Forecast Sales of Small Appliances by Category: Volume 2021-2026
Table 51 Forecast Sales of Small Appliances by Category: Value 2021-2026
Table 52 Forecast Sales of Small Appliances by Category: % Volume Growth 2021-2026
Table 53 Forecast Sales of Small Appliances by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources