Table of Content

Drinking Milk Products in Turkey
Euromonitor International
December 2020

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
Housebound consumers drive up retail volumes of drinking milk products
Consumer interest in alternative products, brands lifted by lockdown
Health concerns shape drinking milk products sales, but HW options still less popular
RECOVERY AND OPPORTUNITIES
Plant-based trends starting to strengthen
Packaging preferences indicator of shifting consumer needs and rising price pressure
Foodservice replacement offers room for innovation, and Turks responsive to novelty in underdeveloped drinking milk products
CATEGORY DATA
Table 1 Sales of Drinking Milk Products by Category: Volume 2015-2020
Table 2 Sales of Drinking Milk Products by Category: Value 2015-2020
Table 3 Sales of Drinking Milk Products by Category: % Volume Growth 2015-2020
Table 4 Sales of Drinking Milk Products by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Drinking Milk Products: % Value 2016-2020
Table 6 LBN Brand Shares of Drinking Milk Products: % Value 2017-2020
Table 7 Distribution of Drinking Milk Products by Format: % Value 2015-2020
Table 8 Forecast Sales of Drinking Milk Products Products by Category: Volume 2020-2025
Table 9 Forecast Sales of Drinking Milk Products Products by Category: Value 2020-2025
Table 10 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2020-2025
Table 11 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2020-2025