Table of Content

Mobile Phones in Spain
Euromonitor International
August 2021

List Of Contents And Tables

MOBILE PHONES IN SPAIN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Replacement purchases the main driver of smartphone demand
Price competition among manufacturers of Android smartphones is fierce, with Chinese brands increasingly popular
Pandemic prompts a growing number of older consumers to trade up from feature phones to smartphones
PROSPECTS AND OPPORTUNITIES
5G will help to drive replacement sales of smartphones
Chinese brands will continue to grow in popularity
E-commerce will grow in importance as a distribution channel
CATEGORY DATA
Table 1 Sales of Mobile Phones by Category: Volume 2016-2021
Table 2 Sales of Mobile Phones by Category: Value 2016-2021
Table 3 Sales of Mobile Phones by Category: % Volume Growth 2016-2021
Table 4 Sales of Mobile Phones by Category: % Value Growth 2016-2021
Table 5 Sales of Smartphones by Screen Size: % Retail Volume 2018-2021
Table 6 NBO Company Shares of Mobile Phones: % Volume 2017-2021
Table 7 LBN Brand Shares of Mobile Phones: % Volume 2018-2021
Table 8 Distribution of Mobile Phones by Channel: % Volume 2017-2021
Table 9 Forecast Sales of Mobile Phones by Category: Volume 2021-2026
Table 10 Forecast Sales of Mobile Phones by Category: Value 2021-2026
Table 11 Forecast Sales of Mobile Phones by Category: % Volume Growth 2021-2026
Table 12 Forecast Sales of Mobile Phones by Category: % Value Growth 2021-2026
Table 13 Forecast Sales of Smartphones by Screen Size: % Retail Volume 2021-2026
CONSUMER ELECTRONICS IN SPAIN
EXECUTIVE SUMMARY
Consumer electronics in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
MARKET DATA
Table 14 Sales of Consumer Electronics by Category: Volume 2016-2021
Table 15 Sales of Consumer Electronics by Category: Value 2016-2021
Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2016-2021
Table 17 Sales of Consumer Electronics by Category: % Value Growth 2016-2021
Table 18 NBO Company Shares of Consumer Electronics: % Volume 2017-2021
Table 19 LBN Brand Shares of Consumer Electronics: % Volume 2018-2021
Table 20 Distribution of Consumer Electronics by Channel: % Volume 2016-2021
Table 21 Forecast Sales of Consumer Electronics by Category: Volume 2021-2026
Table 22 Forecast Sales of Consumer Electronics by Category: Value 2021-2026
Table 23 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2021-2026
Table 24 Forecast Sales of Consumer Electronics by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources