Wednesday 29 April 2015, Amsterdam
The report recognizes the following companies as the key players in the Global Security Software Market: Emc² Corp., IBM Corp., McAfee Inc., Symantec Corp. and Trend Micro Inc.
Other Prominent Vendors in the market are: Avast Software, AVG Technologies, Check Point Software Technologies, Cisco Systems, Fortinet, F-Secure, Imperva, Kaspersky Lab, Microsoft, Panda Security, Sophos, TripWire, Websense and Zscaler.
The report said: “Growing demand for integrated security suites is one of the major trends emerging in the market. End-users prefer vendors that provide integrated and converged security suites, as against opting for different security suites that may lead to integration issues. Therefore, there is a high adoption of solutions with better integration.”
According to the report, increased use of mobile devices is one of the major drivers contributing to the market growth. With advances in technology, individuals have become reliant on mobile devices for e-commerce, bill payment, and accessing social networking sites. This is creating the need for advanced security to protect personal information from data loss or theft.
Further, the report states that availability of inexpensive and free security solutions is a major challenge in the market. These solutions also offer advanced features such as anti-rootkit scan, backup, firewall, and email scanning. As these freely available security solutions offer the required features and functionalities, consumers are opting for these over-paid security solutions.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.