According to PayNXT360, the loyalty market in the country is expected to grow by 11.1% on an annual basis to reach US$540.4 million in 2024.

In value terms, the loyalty market in the country has recorded a CAGR of 12.7% during 2019–2023. The loyalty market in the country will continue to grow over the forecast period and is expected to record a CAGR of 9.7% during 2024-2028. The loyalty market in the country will increase from US$486.6 million in 2023 to reach US$782.0 million by 2028.

This report provides a detailed data-centric analysis of the loyalty market opportunities and risks across a range of industry categories. With over 50 KPIs at the country level, this report provides a comprehensive understanding of loyalty market dynamics, market size and forecast, and market share statistics.

PayNXT360 research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view of emerging business and investment market opportunities.