The smart display market is expected to grow from USD 2.3 billion in 2022 to USD 9.7 billion by 2027; it is expected to grow at a CAGR of 33.4% during the forecast period. The major driving factors for the growth of the smart display market include the growing use of smart devices and increasing internet penetration.

Smart home display to witness highest CAGR in smart display market during the forecast period
Smart display market is expected to grow at a CAGR during the forecast period. High demand for smart mirrors from the automotive industry, new and innovative features offered by smart mirrors, increasing number of internet users and growing adoption of smart devices according to consumer preferences, surging demand for AI-powered and IoT-enabled smart home appliances, increasing trend of context-aware signage, and growing adoption of smart signage in retail sector are the key driving factors for the smart display market. However, High risks of theft and breach of customer data hampering the growth of the market.

Smart Signage to account for largest share of smart display market during the forecast period.
The smart signage market has witnessed various technological advancements and registered remarkable growth over the last few years. Smart signage is among the most demanding and growing platforms that empower many people to access product information and promotions. Various industries are encouraged to deploy smart signage solutions owing to their user-friendly and customer-centric features. Different types of digital signage products, such as displays, media players, and projectors, are used by the retailers for effective interaction with customers. In retail stores, smart signage solutions are used to greet customers, enhance customer shopping experiences, and display advertisements.

North America to hold a significant market share of smart display market during the forecast period.
North America is expected to hold the second highest market share of the smart display market during the forecast period. The smart display market in North America is estimated to grow significantly over the next few years. Being technologically advanced and developed, the region is a major adopter of cutting-edge technologies used in the advertisement sector. The smart display market in North America is driven by various factors, such as the high standard of living of customers, the growing need to save time, and the increasing requirement for improved retail services in terms of accuracy and efficiency. In the current market scenario, the US dominates the smart display market in North America because of its well-established economy that supports the large retail and transportation market.

In the process of determining and verifying the market size for several segments and subsegments gathered through secondary research, extensive primary interviews have been conducted with key officials in the smart display market.

Following is the breakup of the profiles of primary participants for the report.

  • By Company Type: Tier 1 – 56 %, Tier 2 – 23%, and Tier 3 – 21%
  • By Designation: C-Level Executives – 75%, Managers – 25%
  • By Region: North America– 40%, APAC – 26%, Europe- 23% and RoW – 11%

The smart display market comprises major players such as Amazon (US), Samsung Electronics (South Korea), Alphabet (Google) (US), Apple (US), LG Electronics (South Korea), NEC Corporation (Japan), Panasonic Corporation (Japan), Leyard Optoelectronic (Planar) (China), Sony (Japan), Facebook (US), Magna International (Canada), and Gentex (US), Qualcomm(US), Intel(US), Honeywell(US), Lenovo(Hong Kong), Electric Mirror(US), Qisda Corporation(Taiwan), Robert Bosch(Germany), Alps Alpine(Japan), IBM(US), Smart Parking (Australia), Oak Labs(US), Dirror(Germany) and Myra Mirrors (US)

Research Coverage
The report defines, describes, and forecasts the smart display market based on type and geography. It provides detailed information regarding factors such as drivers, restraints, opportunities, and challenges influencing the growth of the smart display market. It also analyzes competitive developments such as product launches, acquisitions, expansions, contracts, partnerships, and developments carried out by the key players to grow in the market.

Reasons To Buy This Report
The report will help leaders/new entrants in the smart display market in the following ways:

  1. The report segments the smart display market comprehensively and provides the closest market size estimation for all subsegments across regions.
  2. The report will help stakeholders understand the pulse of the market and provide them with information on key drivers, restraints, challenges, and opportunities about the smart display market.
  3. The report will help stakeholders understand their competitors better and gain insights to improve their position in the smart display market. The competitive landscape section describes the competitor ecosystem.