White chocolate is made with cocoa butter, sugar, milk products, vanilla, and a fatty emulsifier called lecithin that holds all the ingredients together. Among these, cocoa butter is the prime ingredient used in white chocolate which provides a subtle flavour. Traditionally, white chocolate is not considered ’chocolate’ in proper sense as it does not contain chocolate solids or chocolate powder, which gives chocolates a bitter, tannic, and berry-like flavour. Rather, the quality of white chocolate is determined by its colour. Although, it is available in white, pale yellow or ivory colours, the latter two are considered superior as they tend to contain more percentage of cocoa butter. The latest report by IMARC Group titled, “White Chocolate Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2018-2023”, finds that the global white chocolate market reached a value of US$ 17.6 Billion in 2017, growing at a CAGR of 1.5% during 2010-2017.

As a result of its distinctive taste and properties, white chocolate is used in a number products such as snack-foods – chips, cookies, popcorns and cupcakes; beverages – milkshakes, coffee and smoothies; and cosmetic – wax, nail enamel and oil. Owing to its expanding applications, the market for white chocolate is expected to reach a value of US$ 18 Billion by 2023.

The report has analysed the global white chocolate market on the basis of distribution channels, covering super- and hyper-markets, convenience stores and non-grocery retailers. The report has further segmented the market on the basis of region, covering Western Europe, North America, Eastern Europe, Asia, Latin America, Middle East and Africa and Australasia. Currently, Western Europe represents the largest region for white chocolate, accounting for the majority of the market share.

This report provides a deep insight into the global white chocolate industry covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. The report also provides a comprehensive analysis for setting up a white chocolate manufacturing plant. The study analyses the processing and manufacturing requirements, project cost, project funding, project economics, expected returns on investment, profit margins, etc. This report is a must-read for entrepreneurs, investors, consultants, and all those who have any kind of stake or are planning to foray into the white chocolate industry in any manner.

Key questions answered in this report:

  • What are the key success and risk factors in the white chocolate industry?
  • How has the white chocolate market performed so far and how will it perform in the coming years?
  • What is the structure of the white chocolate industry and who are the key players?
  • What are the various unit operations involved in a white chocolate plant?
  • What is the total size of land required for setting up a white chocolate plant?
  • What are the machinery requirements for setting up a white chocolate plant?
  • What are the raw material requirements for setting up a white chocolate plant?
  • What are the utility requirements for setting up a white chocolate plant?
  • What are the manpower requirements for setting up a white chocolate plant?
  • What are the infrastructure costs for setting up a white chocolate plant?
  • What are the capital costs for setting up a white chocolate plant?
  • What are the operating costs for setting up a white chocolate plant?
  • What should be the pricing mechanism of white chocolate products?
  • What will be the income and expenditures for a white chocolate plant?
  • What is the time required to break-even?