The momentum of Greek tourism, with its successive record-breaking numbers of tourist arrivals fuelled growth in car rental in Greece over the review period. This was the case also in 2017, when demand for car rental saw a significant increase across all parts of the country, particularly in Athens, Crete, Cyclades and the Ionian islands. The only places to be excluded from growth were the Eastern Aegean islands (Chios, Samos and Lesbos) which were affected by the immigration crisis. In order to...
Euromonitor International’s Car Rental in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2021 illustrate how the market is set to change.
Product coverage: Business Car Rental, Car Rental Offline, Car Rental Online, Insurance Replacement Car Rental, Leisure Car Rental.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Car Rental market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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