Table of Content


1. Market Overview

1.1 Automotive Industry
1.2 Online Automotive Marketplace
1.3 Comparison of Buying Car Online to Dealership
1.4 Role of Digital Platform in Car Buying


2. Global Online Marketplace

2.1 Global Online Automotive Marketplace Forecast by Value
2.2 Global Online Automotive Marketplace Growth Rate
2.3 Share of Dealer Online Advertising Spending
2.4 Global Online Automotive Third Party Site Advertising Spending Per Unique Visitor
2.5 Global Online Automotive Aftermarket Penetration


3. Regional Online Marketplace

3.1 The U.S.
3.1.1 The U.S. Online Automotive Marketplace
3.1.2 The U.S. Online Automotive Advertising Spend by Franchised Dealers
3.1.3 The U.S. Online Automotive Advertising Spend by Independent Dealers


4. Market Dynamics

4.1 Growth Drivers
4.1.1 Increasing GDP Per Capita
4.1.2 Increasing Number of Smartphone Users
4.1.3 Accelerating Demand for Internet of Things (IoT)
4.1.4 Increasing Millennials Population

4.2 Key Trends & Developments
4.2.1 Rising Third Party Site Visits
4.2.2 Make Buying Smarter
4.2.3 Rising Sales of Used Vehicles
4.2.4 Growing Services Outside Car Buying Process

4.3 Challenges
4.3.1 Ride Sharing
4.3.2 Regulatory Measures


5. Competitive Landscape

5.1 Global Market
5.1.1 Revenue and Market Cap Comparison
5.1.2 Global Online Automotive Market Share by Company
5.1.3 Key Players Comparison-Value Propositions
5.1.4 Key Players Comparison- Brand Awareness
5.1.5 Key Players Comparison- Share of Visits
5.1.6 Key Players Comparison- Engagement Metrics
5.1.7 Key Players Comparison- Dealer Monetization
5.1.8 Key Players Comparison- Traffic Base
5.1.9 Key Players Comparison- Product Expansion

5.2 The U.S. Market
5.2.1 Key Players Comparison- Subscribing Dealers
5.2.2 Key Players Comparison- Total Visitors
5.2.3 Key Players Comparison- Unique Visitors
5.2.4 Key Players Comparison- Comparison- ASRD


6. Company Profiles

6.1 CarGurus, Inc.
6.1.1 Business Overview
6.1.2 Financial Overview
6.1.3 Business Strategies

6.2 Cars.com Inc.
6.2.1 Business Overview
6.2.2 Financial Overview
6.2.3 Business Strategies

6.3 TrueCar, Inc.
6.3.1 Business Overview
6.3.2 Financial Overview
6.3.3 Business Strategies



List of Figures




Online Automotive Marketplace Features
Global Online Automotive Marketplace Forecast by Value (2018-2023)
Global Online Automotive Marketplace Growth Rate (2018-2023)
Share of Dealer Online Advertising Spending (2018)
Global Online Automotive Third Party Site Advertising Spending Per Unique Visitor (2014-2018)
Global Online Automotive Aftermarket Penetration (2018)
The U.S. Online Automotive Marketplace (2018)
The U.S. Online Automotive Advertising Spend by Franchised Dealers (2018)
The U.S. Online Automotive Advertising Spend by Independent Dealers (2018)
Global GDP Per Capita (2014-2018)
Global Smartphone Users Volume Forecast (2018-2023)
Internet of Things (IoT) Connected Devices (2018-2023)
The U.S. Millennials Population Forecast (2015-2036)
Types of Online Channels for Car Buying (2019)
Vehicle Consideration While Shopping (2017-2019)
Traditional Transportation and Shared Mobility Services (2018)
Global Online Automotive Market Share by Company (2018)
Key Players Comparison-Brand Awareness (2018)
Key Players Comparison- Share of Visits (2018)
Key Players Comparison- Engagement Metrics (2018)
Key Players Comparison- Dealer Monetization (2018)
Key Players Comparison- Traffic Base (2018)
Key Players Comparison- Subscribing Dealers (2018)
Key Players Comparison- Total Visitors (2018)
Key Players Comparison- Unique Visitors (2018)
Key Players Comparison- ASRD (2018)
CarGurus Revenue by Source (2018)
CarGurus Revenue and Net Income (2015-2018)
Cars.com Inc. Revenue by Operating Division
Cars.com Inc. Revenue and Net Income (2014-2018)
TrueCar, Inc. Revenue by Operating Segment (2018)
TrueCar, Inc. Revenue and Net Loss (2014-2018)

List of Tables




Comparison of Buying Car Online to Dealership
Time Saved by Online Purchasing/Leasing from Dealership (2019)
Key Players - Revenue & Market Cap Comparison (2018)
Key Players Comparison-Value Propositions (2018)
Key Players Comparison- Product Expansion (2018)