Table of Content
1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
4.1. Introduction
4.2. Social Commerce Market, by Region
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Increasing usage of social sites and online platforms across the globe
5.1.1.2. Growing internet penetration with emergence of 5G technology
5.1.1.3. Rising consumer preferences toward buying products online owing to improved convenience
5.1.2. Restraints
5.1.2.1. Concerns associated with data privacy and security
5.1.3. Opportunities
5.1.3.1. Significant governmental efforts for digitization and incorporation of e-commerce platforms
5.1.3.2. Technological advancements with novel social commerce solutions to improve the consumer buying experience
5.1.4. Challenges
5.1.4.1. Time-consuming procedures with limited reach until social platforms
5.2. Market Segmentation Analysis
5.3. Market Trend Analysis
5.4. Cumulative Impact of High Inflation
5.5. Porter’s Five Forces Analysis
5.5.1. Threat of New Entrants
5.5.2. Threat of Substitutes
5.5.3. Bargaining Power of Customers
5.5.4. Bargaining Power of Suppliers
5.5.5. Industry Rivalry
5.6. Value Chain & Critical Path Analysis
5.7. Regulatory Framework
6. Social Commerce Market, by Business Model
6.1. Introduction
6.2. Business to Business
6.3. Business to Consumer
6.4. Consumer to Consumer
7. Social Commerce Market, by Product Type
7.1. Introduction
7.2. Apparels
7.3. Food & Beverage
7.4. Health Supplements
7.5. Home Products
7.6. Personal & Beauty Care
8. Americas Social Commerce Market
8.1. Introduction
8.2. Argentina
8.3. Brazil
8.4. Canada
8.5. Mexico
8.6. United States
9. Asia-Pacific Social Commerce Market
9.1. Introduction
9.2. Australia
9.3. China
9.4. India
9.5. Indonesia
9.6. Japan
9.7. Malaysia
9.8. Philippines
9.9. Singapore
9.10. South Korea
9.11. Taiwan
9.12. Thailand
9.13. Vietnam
10. Europe, Middle East & Africa Social Commerce Market
10.1. Introduction
10.2. Denmark
10.3. Egypt
10.4. Finland
10.5. France
10.6. Germany
10.7. Israel
10.8. Italy
10.9. Netherlands
10.10. Nigeria
10.11. Norway
10.12. Poland
10.13. Qatar
10.14. Russia
10.15. Saudi Arabia
10.16. South Africa
10.17. Spain
10.18. Sweden
10.19. Switzerland
10.20. Turkey
10.21. United Arab Emirates
10.22. United Kingdom
11. Competitive Landscape
11.1. FPNV Positioning Matrix
11.2. Market Share Analysis, By Key Player
11.3. Competitive Scenario Analysis, By Key Player
12. Competitive Portfolio
12.1. Key Company Profiles
12.1.1. Creator.co
12.1.2. Etsy, Inc.
12.1.3. Meta Platforms, Inc.
12.1.4. Pinduoduo by PDD Holdings
12.1.5. Pinterest, Inc.
12.1.6. Poshmark Inc.
12.1.7. Roposo
12.1.8. Snap Inc.
12.1.9. Taggbox
12.1.10. TikTok Inc.
12.1.11. Twitter, Inc.
12.1.12. Verint Systems Inc.
12.1.13. WeChat
12.1.14. Xiaohongshu
12.1.15. Yunji Sharing Technology Co., Ltd.
12.2. Key Product Portfolio
13. Appendix
13.1. Discussion Guide
13.2. License & Pricing
List of Figures
FIGURE 1. SOCIAL COMMERCE MARKET RESEARCH PROCESS
FIGURE 2. SOCIAL COMMERCE MARKET SIZE, 2023 VS 2030
FIGURE 3. SOCIAL COMMERCE MARKET SIZE, 2018-2030 (USD MILLION)
FIGURE 4. SOCIAL COMMERCE MARKET SIZE, BY REGION, 2023 VS 2030 (%)
FIGURE 5. SOCIAL COMMERCE MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 6. SOCIAL COMMERCE MARKET DYNAMICS
FIGURE 7. SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2023 VS 2030 (%)
FIGURE 8. SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 9. SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2023 VS 2030 (%)
FIGURE 10. SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 11. AMERICAS SOCIAL COMMERCE MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 12. AMERICAS SOCIAL COMMERCE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 13. UNITED STATES SOCIAL COMMERCE MARKET SIZE, BY STATE, 2023 VS 2030 (%)
FIGURE 14. UNITED STATES SOCIAL COMMERCE MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 15. ASIA-PACIFIC SOCIAL COMMERCE MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 16. ASIA-PACIFIC SOCIAL COMMERCE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 17. EUROPE, MIDDLE EAST & AFRICA SOCIAL COMMERCE MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 18. EUROPE, MIDDLE EAST & AFRICA SOCIAL COMMERCE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 19. SOCIAL COMMERCE MARKET, FPNV POSITIONING MATRIX, 2023
FIGURE 20. SOCIAL COMMERCE MARKET SHARE, BY KEY PLAYER, 2023
List of Tables
TABLE 1. SOCIAL COMMERCE MARKET SEGMENTATION & COVERAGE
TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018–2023
TABLE 3. SOCIAL COMMERCE MARKET SIZE, 2018-2030 (USD MILLION)
TABLE 4. GLOBAL SOCIAL COMMERCE MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
TABLE 5. SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 6. SOCIAL COMMERCE MARKET SIZE, BY BUSINESS TO BUSINESS, BY REGION, 2018-2030 (USD MILLION)
TABLE 7. SOCIAL COMMERCE MARKET SIZE, BY BUSINESS TO CONSUMER, BY REGION, 2018-2030 (USD MILLION)
TABLE 8. SOCIAL COMMERCE MARKET SIZE, BY CONSUMER TO CONSUMER, BY REGION, 2018-2030 (USD MILLION)
TABLE 9. SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 10. SOCIAL COMMERCE MARKET SIZE, BY APPARELS, BY REGION, 2018-2030 (USD MILLION)
TABLE 11. SOCIAL COMMERCE MARKET SIZE, BY FOOD & BEVERAGE, BY REGION, 2018-2030 (USD MILLION)
TABLE 12. SOCIAL COMMERCE MARKET SIZE, BY HEALTH SUPPLEMENTS, BY REGION, 2018-2030 (USD MILLION)
TABLE 13. SOCIAL COMMERCE MARKET SIZE, BY HOME PRODUCTS, BY REGION, 2018-2030 (USD MILLION)
TABLE 14. SOCIAL COMMERCE MARKET SIZE, BY PERSONAL & BEAUTY CARE, BY REGION, 2018-2030 (USD MILLION)
TABLE 15. AMERICAS SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 16. AMERICAS SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 17. AMERICAS SOCIAL COMMERCE MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
TABLE 18. ARGENTINA SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 19. ARGENTINA SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 20. BRAZIL SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 21. BRAZIL SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 22. CANADA SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 23. CANADA SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 24. MEXICO SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 25. MEXICO SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 26. UNITED STATES SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 27. UNITED STATES SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 28. UNITED STATES SOCIAL COMMERCE MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
TABLE 29. ASIA-PACIFIC SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 30. ASIA-PACIFIC SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 31. ASIA-PACIFIC SOCIAL COMMERCE MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
TABLE 32. AUSTRALIA SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 33. AUSTRALIA SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 34. CHINA SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 35. CHINA SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 36. INDIA SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 37. INDIA SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 38. INDONESIA SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 39. INDONESIA SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 40. JAPAN SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 41. JAPAN SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 42. MALAYSIA SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 43. MALAYSIA SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 44. PHILIPPINES SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 45. PHILIPPINES SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 46. SINGAPORE SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 47. SINGAPORE SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 48. SOUTH KOREA SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 49. SOUTH KOREA SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 50. TAIWAN SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 51. TAIWAN SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 52. THAILAND SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 53. THAILAND SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 54. VIETNAM SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 55. VIETNAM SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 56. EUROPE, MIDDLE EAST & AFRICA SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 57. EUROPE, MIDDLE EAST & AFRICA SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 58. EUROPE, MIDDLE EAST & AFRICA SOCIAL COMMERCE MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
TABLE 59. DENMARK SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 60. DENMARK SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 61. EGYPT SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 62. EGYPT SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 63. FINLAND SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 64. FINLAND SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 65. FRANCE SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 66. FRANCE SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 67. GERMANY SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 68. GERMANY SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 69. ISRAEL SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 70. ISRAEL SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 71. ITALY SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 72. ITALY SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 73. NETHERLANDS SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 74. NETHERLANDS SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 75. NIGERIA SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 76. NIGERIA SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 77. NORWAY SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 78. NORWAY SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 79. POLAND SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 80. POLAND SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 81. QATAR SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 82. QATAR SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 83. RUSSIA SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 84. RUSSIA SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 85. SAUDI ARABIA SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 86. SAUDI ARABIA SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 87. SOUTH AFRICA SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 88. SOUTH AFRICA SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 89. SPAIN SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 90. SPAIN SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 91. SWEDEN SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 92. SWEDEN SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 93. SWITZERLAND SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 94. SWITZERLAND SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 95. TURKEY SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 96. TURKEY SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 97. UNITED ARAB EMIRATES SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 98. UNITED ARAB EMIRATES SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 99. UNITED KINGDOM SOCIAL COMMERCE MARKET SIZE, BY BUSINESS MODEL, 2018-2030 (USD MILLION)
TABLE 100. UNITED KINGDOM SOCIAL COMMERCE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
TABLE 101. SOCIAL COMMERCE MARKET, FPNV POSITIONING MATRIX, 2023
TABLE 102. SOCIAL COMMERCE MARKET SHARE, BY KEY PLAYER, 2023
TABLE 103. SOCIAL COMMERCE MARKET LICENSE & PRICING