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COVID-19 Impact alysis on Monster Beverage - key findings as of 27th April 2020
Monster Beverage should adopt defensive strategies to counter the impact of the disease on its sales
Geographic spread alysis - COVID-19 vs Monster Beverage’s brand sales
Monster Beverage’s presence solely in non-alcoholic beverages industry puts it at a huge risk during the global pandemic
Global impact: the impact of COVID-19 on industry sales in 2020
Monster Beverage’s exposure: brand sales by region and sector vs regiol impact levels
Monster Beverage’s lack of business diversification is likely to spell trouble amid the corovirus outbreak
Non-alcoholic beverages exposure: brand sales by region and sector vs regiol impact levels
Monster Beverage should focus on defensive strategies to mitigate losses
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