Digital Advertising North America (NAFTA) Industry Guide 2015-2024


Summary

The NAFTA Digital Advertising industry profile provides top-line qualitative and quantitative summary information including: industry size (value and volume 2015-19, and forecast to 2024). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the industry.

Essential resource for top-line data and analysis covering the NAFTA digital advertising industry. Includes industry size and segmentation data, textual and graphical analysis of industry growth trends and leading companies.


Key Highlights

  • The North American Free Trade Agreement (NAFTA) is a trade agreement between the countries in North America: the US, Canada and Mexico. The digital advertising industry within the NAFTA countries had a total market value of $123,391.2 million in 2019.The Mexico was the fastest growing country, with a CAGR of 27% over the 2015-19 period.
  • Within the digital advertising industry, the US is the leading country among the NAFTA bloc, with market revenues of $114,990.6 million in 2019. This was followed by Canada and Mexico, with a value of $6,381.6 and $2,019.0 million, respectively.
  • The US is expected to lead the digital advertising industry in the NAFTA bloc, with a value of $186,697.4 million in 2024, followed by Canada and Mexico with expected values of $10,192.3 and $3,572.0 million, respectively.




Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the NAFTA digital advertising industry
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the NAFTA digital advertising industry
  • Leading company profiles reveal details of key digital advertising industry players’ NAFTA operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the NAFTA digital advertising industry with five year forecasts by both value and volume
  • Compares data from the US, Canada and Mexico, alongside individual chapters on each country




Reasons To Buy

  • What was the size of the NAFTA digital advertising industry by value in 2019?
  • What will be the size of the NAFTA digital advertising industry in 2024?
  • What factors are affecting the strength of competition in the NAFTA digital advertising industry?
  • How has the industry performed over the last five years?
  • What are the main segments that make up the NAFTA digital advertising industry?