[181 Pages Report] The Poultry Nutrition & Health Market size was estimated at USD 6.20 billion in 2023 and expected to reach USD 6.59 billion in 2024, at a CAGR 6.51% to reach USD 9.64 billion by 2030.

Poultry nutrition & health implies the premix, medicines, and vaccinations that can enable poultry to provide the energy and material needed to develop bone, flesh, feathers, and eggs. Poultry feed is primarily a mixture of a balanced amount of water, carbohydrates, fats, proteins, minerals, and vitamins. The world has tremendously noticed a hike in the production and trade of poultry products, encouraging the need to grow healthy poultry. The government has taken multiple initiatives to expand poultry farming, and many programs have come into existence to raise awareness of vaccination, elevating the provision of high-quality poultry nutrition. However, failure and quality concerns of poultry health products and product recalls have limited the use of many poultry nutrition items. Market players are constantly working on improving the performance and efficacy of these nutrition products to ensure their acceptability among poultry farmers worldwide. New devices based on AI and ML have also emerged for the diagnosis of poultry health.

Regional Insights

The Americas region portrays an advancing poultry nutrition & health market, owing to their high poultry production and export activities, particularly from the U.S. and Brazil. The countries in the region have been long involved in poultry vaccination and immunization programs and health testing. Recently, the U.S. government announced testing four potential bird flu vaccines for poultry and considered chicken vaccinations. The U.S. and Canada are also home to major companies involved in poultry health, serving small farms and large production sites. In the Asian region, consumers are increasingly seeking more animal protein, with chicken leading the way in China, the Philippines, and Indonesia. Global companies are introducing their trust products in safe and sustainable poultry operations to countries across the region. The European region has portrayed a more standardized approach to poultry health, with organizations such as European Symposium on Poultry Nutrition (ESPN) consistently involved in providing awareness. Moreover, broiler feeds are one of the major produced feeds in the region, and the players are conducting R&D to introduce new products in the market.

FPNV Positioning Matrix

The FPNV Positioning Matrix is pivotal in evaluating the Poultry Nutrition & Health Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Poultry Nutrition & Health Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Key Company Profiles

The report delves into recent significant developments in the Poultry Nutrition & Health Market, highlighting leading vendors and their innovative profiles. These include AB Agri Limited, Adisseo Group, Advanced Enzyme Technologies Limited, Alivira Animal Health Limited, Alltech Inc., Archer Daniels Midland Company, Avanti Feeds Limited, BASF SE, BioChek B.V., Boehringer Ingelheim International GmbH, Cargill, Incorporated, Ceva Sant? Animale, DuPont Animal Nutrition, Elanco, Evonik Industries AG, Godrej Agrovet Limited, Hi-Pro Feeds by Nutreco International B.V., HIPRA, S.A., IDEXX Laboratories, Inc., Innovative Diagnostics, Kemin Industries, Inc., Kent Nutrition Group, Koninklijke DSM N.V., Lallemand Inc., Merck KGaA, Perdue Farms Inc., Phibro Animal Health Corporation, QIAGEN N.V., Rossari Biotech Limited, Royal GD, Thermo Fisher Scientific Inc., Tyson Foods, Inc., Venkys Ltd., Virbac Corporation, Weefsel Pharma, and Zoetis, Inc..

Market Segmentation & Coverage

This research report categorizes the Poultry Nutrition & Health Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Product Type
    • Diagnostic Solutions
      • ELISA
      • Molecular Diagnostic Test
      • PCR
    • Medicinal Feed Additive
      • Amino Acids
      • Minerals
      • Vitamins
    • Nutritional Feed Additives (premix)
      • Enzymes
      • Feed Acidifiers
      • Hormones
      • Immune Modulators
      • Prebiotics & Probiotics
    • Pharmaceuticals
      • Anti-Inflammatory
      • Antibiotics
      • Ectoparasiticides
      • Endoparasiticides
    • Vaccines
  • Poultry Type
    • Chickens
      • Broilers
      • Layers Hens
    • Ducks
    • Geese
    • Guinea fowl
    • Turkeys
  • Distribution Channel
    • E-commerce
    • Hospital Pharmacies
    • Retail Pharmacies

  • Region
    • Americas
      • Argentina
      • Brazil
      • Canada
      • Mexico
      • United States
        • California
        • Florida
        • Illinois
        • New York
        • Ohio
        • Pennsylvania
        • Texas
    • Asia-Pacific
      • Australia
      • China
      • India
      • Indonesia
      • Japan
      • Malaysia
      • Philippines
      • Singapore
      • South Korea
      • Taiwan
      • Thailand
      • Vietnam
    • Europe, Middle East & Africa
      • Denmark
      • Egypt
      • Finland
      • France
      • Germany
      • Israel
      • Italy
      • Netherlands
      • Nigeria
      • Norway
      • Poland
      • Qatar
      • Russia
      • Saudi Arabia
      • South Africa
      • Spain
      • Sweden
      • Switzerland
      • Turkey
      • United Arab Emirates
      • United Kingdom

The report offers valuable insights on the following aspects:

  1. Market Penetration: It presents comprehensive information on the market provided by key players.
  2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
  3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
  4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
  5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as:

  1. What is the market size and forecast of the Poultry Nutrition & Health Market?
  2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Poultry Nutrition & Health Market?
  3. What are the technology trends and regulatory frameworks in the Poultry Nutrition & Health Market?
  4. What is the market share of the leading vendors in the Poultry Nutrition & Health Market?
  5. Which modes and strategic moves are suitable for entering the Poultry Nutrition & Health Market?