The barcode printers market is projected to witness considerable growth through 2027 owing to prevalent product adoption in key regions across the globe. Additionally, mounting utilization of barcodes in varied industry verticals is slated to further support market growth over the forecast period.

Barcode printers are printers designed to make barcode labels that can be attached to objects and indicate certain data about the object. These printers employ different technologies to apply ink over labels. Increasing prominence of barcodes in inventory management, coupled with their benefits in improving customer service and efficiency, has played a crucial role in industry expansion in recent years.

Moreover, industry players have been focusing on expanding their product offerings in order to accommodate consumer demands, which has been favorable for the overall competitive landscape of the barcode printers market. For instance, in January 2021, TSC Printronix Auto ID, a major barcode label printing company, introduced its Alpha-40L and Alpha-30L high-performance mobile printers, which are IP54 rated without the need for a protective case to aid water and dust resistance. The printers promise enhanced productivity and management features and have been deigned to support on-the-go printing in demanding environments.

Notably, following the COVID-19 outbreak, there was an unprecedented need for diagnostic testing, which bolstered the requirement for barcode labels to manage samples and maintain patient information efficiently. As a result, soaring demand for barcode labels in the healthcare sector has positively impacted business growth during the pandemic.

The barcode printers market has been bifurcated on the basis of technology, product, resolution, connectivity, application, and region. In terms of technology, the market has further been segmented into direct thermal, thermal transfer, impact, laser, and inkjet.

The laser technology segment is estimated to reach a sizable valuation by 2027, growing at a steady CAGR through the assessment timeframe. Increasing use of laser printers for industrial applications is set to boost segmental growth in the upcoming years.

With respect to resolution, the barcode printers market has been categorized into between 301 & 600 dpi, below 300 dpi, and above 601 dpi. The below 300 dpi resolution segment held a notable revenue share in the market in 2020 and is anticipated to register stable expansion through 2027. Growing demand for low volume printing is likely to support segmental development over the forthcoming period.

In the regional landscape, the Middle East & Africa barcode printers market accounted for a substantial share in the overall industry revenue in 2020 and is expected to grow at a robust pace over 2021-2027. Surging product uptake in retail applications in MEA is slated to foster regional market outlook in the future.