Short Description
This report presents a strategic analysis of the global soft drinks industry and a forecast for its development in the short and medium term, taking into account the impact of COVID-19 on it. It provides a comprehensive overview of the industry volume and value, dynamics, segmentation, characteristics, main players, prices, international trade, trends and insights, growth and demand drivers, challenges, etc. This is the most detailed and comprehensive report about the global soft drinks industry, covering all global regions and 151 single countries. The report presents information on each indicator for each of the 151 countries covered, offering unmatched value, accuracy and expert insights. Moreover, it also presents separate data on each product group for each country, offering granular data on 604 different product and country combinations!

Report Purpose
The purpose of the report is to describe the state of the global soft drinks industry and to present real and expert-verified information about the volumes, values, dynamics, segmentation and characteristics of consumption, prices, imports, and exports. The report also presents a forecast for the industry development in the short and medium term and the impact COVID-19 has and will have on it. In addition, the report presents an elaborate analysis of the main industry participants, industry trends and insights, growth and demand drivers and challenges and all other factors, influencing the industry development.

Questions This Report Answers
The report on the global soft drinks industry covers:

  • Industry volume, value and dynamics for the last five years;
  • Industry segmentation (by region and each covered country; by product groups, presenting separate data on each major product group for each country) for the last five years;
  • Analysis of the factors, influencing the industry development (industry trends and insights, drivers and challenges);
  • The impact COVID-19 has and will have on the industry in both the short and the medium term;
  • Value chain analysis and structure of price formation;
  • Analysis of retail price levels and their dynamics for the last five years (broken down by region and each covered country);
  • Analysis of the major international trade flows;
  • Volume, value, dynamics, segmentation (by region and each covered country and by product groups) and analysis of imports for the last five years;
  • Volume, value, dynamics, segmentation (by region and each covered country and by product groups) and analysis of exports for the last five years;
  • Volume and dynamics of the average import and export prices for the last five years (broken down by region and each covered country and by product groups);
  • Volume, value, dynamics, segmentation and analysis of per capita consumption for the last five years (broken down by region and each covered country and by product groups);
  • Forecast for industry development in the medium term (volume, value and segmentation by region and each covered country and by product groups);
  • Characteristics of the main market players;
  • Analysis of the competitive landscape;
  • Five Forces analysis;
  • Analysis and forecast for the global economy and demographics.



How Can You Benefit from This Report?
With the help of this report you can:

  • Discover reliable and expert-verified industry data, with which you can confidently make smarter business decisions and drive your business forward;
  • Track industry data, including volume, value, segmentation, forecasts, dynamics and structure – past, present and future;
  • See what impact COVID-19 has and will have on the industry in both the short and the medium term;
  • Quickly and cost–effectively own a strategic analysis and gain competitive intelligence about the industry;
  • Track and identify key industry trends and insights and key drivers behind recent industry changes;
  • Strategically assess growth potential, opportunities, demand drivers and challenges in the industry;
  • Own and compare information at both aggregate level (globally and regionally) and for each individual country, covered in the report;
  • Discover the top-performing markets (strongest and weakest performers) as well as the markets, that are forecast to grow the most in the medium term (rising stars vs. yesterday’s news) within the industry in each global region;
  • Discover the top-performing product categories (strongest and weakest performers) as well as the product categories, that are forecast to grow the most in the medium term in each region and country covered;
  • Build and execute upon a strong strategy based on verified industry data and expert insights;
  • Explore and identify new market opportunities in the different product categories in the countries and regions within the industry;
  • Discover how each of the markets within the industry performed in the past (in the last 5 years) and how it will perform in the future (in the next 6 years);
  • Strategically assess the competitive position of the main market players;
  • Evaluate how diversified the industry is in terms of competitive intensity, fragmentation and environment and understand competitive threats;
  • Make important strategic decisions safely and with confidence;
  • Discover data your competitors might already have and be acting upon;
  • Evaluate your position on the market, choose a new market to enter or get to know a completely new market;
  • Receive professional expertise on the industry and everything important, connected with its development;
  • Save your time and resources by not having to compile the whole research by yourself;
  • Save money by not having to invest in 604 product and country reports separately;
  • Get all the data you need in one place;
  • Empower your marketing, branding, strategy, product and business development, consumption and supply functions with valuable market and industry insights;
  • Build your investment strategy by assessing market attractiveness, regional/country attractiveness, product category attractiveness or company attractiveness;
  • Build your own market entry or market expansion strategy or evaluate your current strategy;
  • Add value to pitches and presentations by using verified market data and expert insights;
  • Evaluate the key macroeconomic indicators to get insight into the general trends within the economy and demographics.



What Kind of Data Is Presented in This Report?
This report presents data, which is:

  • Reliable (the report is prepared using a proven methodology, including both primary and secondary research);
  • Expert-verified (the data is cross-checked and confirmed by more than 50 global and local experts, representatives of the main market players);
  • Real (allowing you to confidently make smarter business and strategic decisions);
  • Comprehensive (breaks down the overall global data into separate data for 151 countries; in the same way, it breaks down the industry data into separate data for the different major product groups for each region and country);
  • Comparable (the report covers information, which has been calculated in the same units for each indicator, making it comparable among all global countries and regions but still taking into account the local differences of the markets);
  • Easy to read, perceive and understand (you do not have to be a market expert to understand what really is happening on the market and how it works);
  • Valuable (the value you get from this report is much higher than the investment you make for it);
  • Quick and hassle-free to get;
  • Commercially feasible - you do not have to invest in 604 product and country reports separately;
  • All in one place;
  • Easy to get - just a few clicks away!



What Kind of Decisions You Can Make Based on the Data in This Report?
This report presents reliable and real industry data, providing valuable support to make important strategic decisions regarding:

  • Strategic planning;
  • Marketing and sales;
  • Market and industry evaluation;
  • Evaluation of market opportunities, risks and challenges;
  • Regional and country evaluation and opportunity analysis;
  • Product category evaluation;
  • Market entry;
  • Market growth;
  • Pricing and promotion;
  • New product development;
  • Distribution;
  • Sourcing and supply chain management;
  • Company evaluation;
  • Mergers and acquisitions.



Who Is This Report for?
This report is for people who already are actively working in this industry, representatives of producers, distributors, importers, exporters, wholesalers, retailers, suppliers, including, but not limited to:

  • Industry C Level executives;
  • Directors;
  • Industry strategists;
  • Marketing professionals;
  • Business development professionals;
  • Product developers;
  • Product marketers and strategists;
  • Product managers;
  • Project managers;
  • Suppliers;
  • Traders;


This report is also for people, not directly and actively involved in the industry, representatives of investors, consultants, advisors and financial institutions:

  • Management consultants;
  • Investment managers;
  • Financial professionals;
  • Bank managers;
  • M&A managers.



Short Methodology
This research report has been prepared using the proven WMStrategy’s methodology, including a blend of qualitative and quantitative data. The information comes from official sources and insights from industry experts (representatives of the main market participants), gathered by semi-structured interviews. For this particular report, more than 50 market expert interviews have been conducted with experts from the leading market companies (producers, distributors, retailers, suppliers, etc.). The full list of interviewed experts and a detailed methodology are available upon request.

Regional Coverage
The report on the global soft drinks industry breaks down the world into the following regions and countries and covers every single one of them:

  • Africa (Algeria, Angola, Benin, Botswana, Burkina Faso, Burundi, Cameroon, Chad, Republic of the Congo, Egypt, Equatorial Guinea, Ethiopia, Gabon, Gambia, Ghana, Guinea, Ivory Coast, Kenya, Lesotho, Madagascar, Malawi, Mauritius, Morocco, Mozambique, Namibia, Niger, Nigeria, Rwanda, Senegal, Seychelles, Sierra Leone, South Africa, Sudan, Tanzania, Togo, Tunisia, Uganda, Zambia, Zimbabwe);
  • Asia and Pacific (Australia, Bangladesh, Bhutan, Brunei Darussalam, Cambodia, Fiji, India, Indonesia, Laos, Malaysia, Mongolia, Myanmar, Nepal, New Zealand, Pakistan, Papua New Guinea, Philippines, Singapore, Sri Lanka, Thailand, Timor-Leste, Vietnam)
  • The CIS countries (Armenia, Azerbaijan, Belarus, Georgia, Kazakhstan, Kyrgyzstan, Moldova, Russian Federation, Tajikistan, Turkmenistan, Ukraine, Uzbekistan);
  • Europe (Albania, Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, The Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Montenegro, The Netherlands, North Macedonia, Norway, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland, Turkey, The United Kingdom);
  • The Middle East (Bahrain, Iran, Iraq, Israel, Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, The United Arab Emirates);
  • North America (Canada, Mexico, The United States of America);
  • North East Asia (China, Hong Kong, Japan, South Korea);
  • South and Central America (Argentina, Belize, Bolivia, Brazil, Chile, Colombia, Costa Rica, Cuba, Dominican Republic, Ecuador, El Salvador, Guatemala, Guyana, Haiti, Honduras, Jamaica, Nicaragua, Panama, Paraguay, Peru, Suriname, Uruguay).



Besides the fact that this report provides data on each indicator for each and every covered country, the report also breaks down the world into more regions than any other report. For example, North East Asia has been presented separately from Asia and Pacific due to the economic importance of China, Japan and South Korea and their cultural differences from the other countries in Asia and Pacific.

Product Coverage
This report breaks down the global soft drinks industry into the following product categories and covers every single one of them:

  • Total Soft Drinks;
  • Bottled Water (including Carbonated bottled water, Still bottled water, Mineral bottled water, Spring bottled water);
  • Carbonated Soft Drinks (including Cola beverages, Lemonades, Tonic water, Energy drinks, Sports drinks);
  • Non-Carbonated Soft Drinks (including Fruit nectars, Fruit-juice beverages, Ready-to-drink tea (RTD tea), Ready-to-drink coffee (RTD coffee), Non-alcoholic beer, Flavoured water, Value-added waters).



Recap
This is the most valuable, detailed and comprehensive report about the global soft drinks industry currently available, covering all global regions and 151 single countries! Moreover, it also presents separate data on each product group for each country, offering data on 604 possible product and country combinations! In the same way, the report includes analysis of the impact of COVID-19 on the industry in both the short and the medium term. We have all the data for this report. However, as the situation with COVID-19 is changing by the hour globally, the report will be updated with the latest available information after each purchase. That is why the report will be dispatched in up to 5 working days after order confirmation. We also offer similar reports, covering every global country and region separately and offer special terms for bundle purchases. So, if you are interested in the global soft drinks industry, this research report will provide you with reliable, expert-verified and real industry data you can safely and confidently base your decisions on. In a quick and hassle-free way, it will provide you with a strategic analysis of the industry, its recent and future development. In addition, this solution will save you time and money while presenting you all the necessary information, empowering you to make informed commercial decisions and move your business forward!

This report is the most in-depth available business analysis that exists on this particular industry. And it is all here in one place, just a few clicks away!

Report Customization
If the report as is does not work for you, you can get it customized, according to your own specific requirements and criteria. Feel free to contact us for more information!